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Joe Johnson 



Salisbury - Maryland 


Fniit -Grower and Farmer. St. Josepli. Mo. 


Orders should be sent to me as soon as possible. If you are not ready to send 
all the money, send a small part and your order will be booked and shipped on receipt 
of balance of payment. Or when you desire plants shipped. 

Time of Shipment — From the time you receive this catalogiae until May 1st, 
or in other words, from October 1st, until May 1st. 

Guarantee — I guarantee that all plants leave me in perfect condition, that they 
are true to name, and equal to plants sent out by any grower. And that full count 
will be given. Plants are packed in light ventilated crates with plenty of fine damp 
moss, (just damp, not soggy wet as I have received from many nurseries) they are 
packed as light as possible to reach our customers safely. Every package is exam- 
ined carefully before leaving the packing house, to see that it is correctly packed, 
addressed, and properly routed. We deliver to the express agent, (or freight agent) 
taking his receipt for same, making him responsible for the prompt delivery of the 
shipment and in few cases have we ever had that shipments did not arrive safely and 
promptly. But in case they do not I should be advised promptly, as I desire all 
claims to be made within five days within time the goods should have arrived. T 
have had so few complaints from my customers m our many years dealings of plants 
not proving true to name it seems hardly worthy to add the old customary language. 
But in order to protect myself it is well to still continue as the trade laws demand. 
Namely that in case that any plants prove untrue to name I am only responsible for 
the purchase price. Remember particular — That all claims must be made within five 
days from receipt of plants. 

TWENTY-FIVE — All plants are tied twenty-five (26-to-30) in a bundle. 

Terms of payment — No matter what your financial standing please do not ask 
credit, our terms are the same to all and everyone, rich and poor are our friends 
and customers. I know no difference, each one receives the same careful and prompt 
attention and each^order, whether for twenty-five plants or .5,000,000, is treated just 
the same. 

The best way to remit is by money order on Salisbury postoffice CMd.), but you 
can send registered letter, bank draft, or check from known parties will l5e accepted, 
also postage stamps for the fractional part of $1. I acknowledge all orders the day 
they are received. 

Reference — Salisbury First National Bank, all express and railroad companies, 
and hundreds of satisfied customers. 

Shipping Facilities — Our shipping facilities are unsurpassed. We have trains 
leaving going every direction every few hours in the day. We have the Adams 
Express Company. 

What to Do With Two Catalogues — Please hand one to your neighbor. 
You Take No Risk — In sending me your order you are absolutely safe. I promise 
to send just what you order or refund your money. If you make your order out 
according to my instructions I guarantee to please you. 

Pasadena. Texas, April 29, 1912. 
E. W. Townsend, 
Salisbury, Md. 
Dear Sir: Plants arrived in fine shape after being on the road five days. I 
am well pleased with entire lot a,s ihey are all good, healthy plants, and well 
packed, which accounts for the good condition they arrived in. Off the .5,000 Klon- 
dykes I got from you last year I have already picked 210 crates of 24 quarts and 
the patch is good for 100 m.ore. If 1 do as well from these 1 just received I w'll 
feel satisfied. It pays to buy good plants if yon df have to send across the conti- 
nent for them. Thanking you for your piompt se"\ice and fair treatment, I am 

Your.s truly, 


How is That? 7,440 Quarts Klondykes to the Acre, 

Does it Pay to Get Town- 


The Home of the Townsend Nursery, From a 

Small Beginning in 1900, Now One of 

the Largest in the World 

A little less than thirteen j'ears ago I packed and shipped my first crate of Strawberry 
plants. They were shipped under the name of E. W. Townsend & Co. The 20th Cen- 
tury dawn had not made its appearance at this date. The few plants that were grown 
and shipped by me in the beginning were grown and shipped by the same methods as all 
other plant growers were using at that time. At this time I was general manager of one 
of the largest Berry Growers' Companies in the Eastern states. I had the pleasure for 
several years of unpacking plants from nearly all of the leading plant nurseries in the 
United States, and the pleasure of testing hundreds of varieties that were being tried 

E. W, Townsend. 

out by this Company, in order to secure the best varieties for our use. I took up the 
plant business as a side line under my own management. My office was flooded each 
ear with almost every strawberry catalog that was printed in the country. I read and 
reread them all. There was only one in the bunch that came to me each year that 
appealed to me. This one had the tone of the 20th Century ideas, and seemed to bear on 
my mind as the only one that a fellow could follow, and in fact had many of my own 
ideas incorporated. I prepared the soil as this book advised; I ordered plants from this 
firm; I watched the difference year after year; I read and reread their annual book; I 
practiced their methods. I was not long in learning a great deal more about plant life 
than I had ever known before. 

It had been the custom with our firm each year to dig our supply of plants from 
the middle of the row and let the beds stand for fruiting purposes. This method was 
practiced year after year, with no thought of plant selection — anything was set out in the 
fields just so it was a plant. 

OUR stock would soon run down, the yield would become lighter each season. It 
was a byword in every community that certain varieties were not holding up as to pro- 
ductiveness as they did when first introduced, etc. 


'My first trial with plants of selected stock proved to me that it was a success from 
the start. I went into the work with all my heart and soul, mind and strength; deter- 
mined to see even a greater improvement in plant life. I studied the habits of the straw- 


J^^^^ ^H ^" its different forms. I found that there were many things necessary to bring 
S^«"* }^^^ "^^""^ needed reforms. In the first place, I found that not enough care wai 
^! J^A^K in preparing the soil for the crop; second, there was a great improvement to 
^«f?^^*^^ ^^^ P^^"* selection and plant breeding; third, there had not been the proper 
methods used in cross fertiization— these were the main points that I found wanting in or- 
der to produce a better and larger crop of fruit. ^ w i. ug ui 

*v, ^ "^l^^i^^® up. first the three important points as in order above and try to explain 
the methods used in growing Townsend's Thoroughbreds, why they are called Thorough- 
bred, and why they have gained a nationwide reputation. c c^ cu iuuiuugii 


-^^^'l"^^?^^ 1^^^ the soil shall be prepared in proper condition the work must begin 
one year in advance of the setting of the plants. In the first place, the soil should be 
plowed deep and put in fine, mellow condition. The proper plant foods should be applied 
as the soil niay need. Here we find a great many remedies, and it is necessary, as we 
^ust surely find a great many different kinds of soil and conditions of soil. Some need 
4ime and, in fact, in most cases lime is needed. Where lime is needed we should apply 
iat least two tons per acre. I prefer lime in the raw state, as it then begins its active 
;work just when it is needed most. Wood ashes may be used with like effect, and some 
nimes come handy. When ashes are used we use according to the strength of the ashes: 
Aii^°4.*i-' ''^^ wood ashes, four tons per acre; if pine or soft wood ashes, more may be used. 
-All this should be thoroughly incorporated in the soil before the leguminous crop is 
planted. Potatoes, Tomatoes, Cow Peas or Vetch make good leguminous crops. After 
the crop is harvested I recommend, where convenient, ten tons of barnyard manure to 
the acre broadcast and then plowed, the plowing to lay until early spring when the soil 
as dry enough to work to pieces, after thoroughly harrowing and the soil is fine and 
smeUow. I advise drilling 400 pounds of good commercial fertilizer to the acre about two 
"weeks before planting. The fertilizer should have a large per cent potash, as potash is 
a very essential part in plant growth as well as fruit. Therefore potash should not be 
overlooked in the growing of strawberries. After the fertilizer is properly worked deep 
in the soil we roll our land smooth and mark rows three and one-half to four feet apart, 
and set plants twenty to thirty inches in the row. Shallow and often cultivation is nec- 
essary from two weeks after plants are set until frost. The oftener the strawberry 
patch is worked the less the labor bill, and it becomes a pleasure to work a clean patch 
where it seems a burden to work in a foul, grassy patch. The writer knows, for he has 
been in both kinds. Next in order is the 


In the first place, there is a vast difference in plants of the same variety. Most 
all growers have no doubt noticed this point. Some plants will be productive, others 
moderately productive and others almost barren, and, in fact, some that does never 
send up a fruiting bud or crown. It Is the above facts that have made the selection of 
plants necessary. This fact was not thought of in the beginning of strawberry growing in 
this country, and, in fact, was not thought of for many, many years. And still another 
fact: It is practiced but very little in the United States to date. There are very 
few nurserymen that mention the subject at all and some are finding fault with the 
method of plant selection, I am very sorry to say, and claim that there is no way on 
earth to improve a variety except to improve the soil conditions. 

Now my method is to select all my plants for my breeding plot, selecting only the 
plants (that are to become the mother plants) that show extraordinary strength in 
crown growth. These plants are set in what we call a breeding plot. The runner plants 
from these selected plants must inherit from the parent the full strength of the parent 
plant. This selection is carried on from year to year and instead of a variety running 
down it may be built up and greatly improved from year to j^ear until its productiveness 
has been increased even fourfold. 

I have letters on file where my selected Thoroughbred Plants have produced four times 
that of plants with no selection (same variety tested). 

A Texas Grower says: "Your plants produced over 10,000 quarts per acre when the 
average in this section was less than 2,500 quarts of the same variety" (the Klondyke 
was the variety in question). 

To any fair minded man this method of breeding and selection is plain and simple. 
A variety may be built up, or may be run down, just as one has a. choice. Taking the 
plants from the middle of the rows year after year without any selection will certainly 
cause a fellow not t© need many pickers and his crate bill will also be light. If he fol- 
lows the Twentieth Centuir ideas, he will have to look out for more pickers, and his 
expenses for crates, etc., will be greatly increased. My Dear Growers, it is up to you. 

You may have seen the going of many good varieties, you say. So you have. And 
y.ou can see the going of them all if you practice our old methods. 

You may go get the old, run-down variety and use the up-to-date 20th Century meth- 
ods and bring it back to its former productiveness, and even keep on and make it more 
productive than it was when first originated. 

You do not have to buy plants from me or any other nursery that is using the plant 
selection breeding method, but you can do the same work if you follow my instructions 
as I am trying to give them. But I wish to impress on your mind with all the power at 
my command: If you are going to place your order with a plant grower for your stock 
of plants with which you expect to grow a crop from to support your family or probably 
pay off that mortgage, buy your plants from a nursery that uses plant selection for its 
foundation. We come to the third: 



We have learned through close and careful attention that in our former methods in 
pollenizing imperfect varieties with perfect varieties, that we were not at all times 
correct. The old method was to set out four to eight rows of the imperfect variety, then 
one of the same season of a perfect sort. We have found that tiiis method fails in 
many cases and in almost nine out of ten. 


Where a main portion of the field is to be of an imperfect variety, set as follows: 
Begin with a row of some perfect variety with season a few days earlier than the im- 
perfect variety, then set three or not over four rows of your imperfect variety; follow 
with a row of some perfect variety that ripens a week later than the imperfect variety, 
and follow this style until the field is planted. The idea is this: The first perfect variety 
is to be sure to catch the first blooms from the imperfect variety, and the later perfect 
variety to be sure to catch all the later blooms. Secure perfect varieties that are rich 
with pollen, as many so-called perfect sorts are not sufficient in pollen to fertilize, the 
imperfect bloom probably has sufficient pollen for its own use and no more and many 
times we have found that when some perfect sorts were planted near a perfect variety 
rich in pollen they were greatly benefited. I mention a few old standard varieties for the 
reader's benefit. The Gandy is one that is deficient in pollen; the Klondyke another, and 
many more I could mention. 

I have tried to make this part of my book as plain to you as possible, and 1 trust that 
I have not failed. Believe me, I had much rather have you take up the 20th Century 
method of growing strawberries than to receive any money that you could send me for 
an order of plants. It is the better fruit that the great cities are calling for and more of 
it. The supply of good fruit is always short. It is the common trash that goes a-begging. 
It costs no more to grow an acre of good berries than an acre of common; the only saving 
is in the picking and hauling as I have said before, and that saving goes in the wrong 
pocket. It is not the number of acres you set, but the numbe* of quarts you get. 

Never set more acres than you can properly cultivate. 

Many a poor fellow has tried to get rich in one season and set ten acres when he 

could only properly cultivate two. His profit would have been far greater if he h&d only 

set out the two. A few acres of properly selected plants well arranged for and well 
cared for will show better returns than any other crop of fruit ever grown. 

It is the right start that brings the results every time. I am proud of the fact that 
I have already helped hundreds of berry growers in almost every state to start right: 
they are finding strawberry growing more profitable than any other occupation. Their 
many letters, of which I print only a small part, are very encouraging to me. and make 
me strive each year to try to produce the best it is possible to produce for them. 

The demand for my plants has grown year by year bv leaps and bounds from every 
corner and it is almost impossible for me to supply the demand, and my small annual 
catalog is about all the advertising I do. Very little advertising is done bv me through 
the farm papers. I leave it to my Customers to do my advertising. I have' found to my 
entire satisfaction that their advertising pays well. 

I can properly say more than any other plant grower in the business. I received more 
orders the past season than the number of catalogs I mailed. 


I believe that the dawn is breaking on the 20th Century ideas. I believe that the 
calls for cheap plants, cheap seeds, cheap trees, cheap stock, will be less and less every 
year. I believe that there is to be a great awakning along these lines in the very 
near future. I have noticed for the past few years that in sections of the countrv where 
It was almost impossible to sell good plants at their worth, that thev are now calling for 
the best that can be grown and insist in getting only the best, no matter what the cost. 
Of course, there are a great many sections that this awakening spirit has not reached, 
but they are sure to follow. The cheap, shoddy nursery stock that cnce was in demand will 
be no longer sought for even at the very lowest price. In mv mail this morning was a 
price list from a concern quoting me peach trees, in lots of ten, at two cents each: 
apple trees at three cents each. I have prices from a reliable nursery companv. near mv 
home. Their prices are twenty-five cents per peach tree and thirty- five to fortv-five cents 
per apple tree. The latter firm has a reputation at fetake. Their stock is the best that it 
IS possible to grow. I shall place my order with the latter firm. 1 have faith in their 
stock. I am willing to give them a profit and try to encourage them to keep up the great 
work they have begun. 

n.v. ^on't plant heavy of varieties until they have been tested in vour immediate localitv 
Ihe list of varieties is now entirely too long. It is mv intention each season to discard as 
many of the less desirable varieties as possible and thus keep the list as short as possible 
ihis of course, is a very slow process, as there are many new varieties coming to the 
front each season that must be given space, and these almost offset the reductions made 
in the old varieties discarded. 

It is true that there are being some great improvements made in the wav of new in- 
Ii;°^onl°"n' especially the new race of berries (ever^bearing v-arieties Thev are TeaU v 
I^f..^^*^^,^^"*"•?:Tu"^^''' """^ °"e ^5" '^^'^^^'y believe, after growing and fruiting them tnd 



Hundreds of my customers leave the selection of the varieties to me. This work is 
all done by me personally. And I am proud to say that T seldom fail to give entire satis- 
faction when an order is sent to me with these instructions. When sending your order 
for me to use my best judgment just mention what season you wish varieties to ripen in, 
how many of each season, whether for home use, local market or for distant shipment. I 
guarantee to please you. 


Townsend's Catalog, while never as large as some growers send out, is read every 
season and then filed for future reference by the leading berry growers of the world. It 
is in demand by the leading- horticultural societies. The agricultural experiment stations 
apply for two copies at least every year. It is intended that this book shall contain nothing 
but facts, and to meet the need of every berry grower. Tour neighbors would appreciate 
a copy if they are not already receiving same. It might be the means of starting ^them on 
the road to success, as it certainly has many a poor fellow If you will send the names 
of your neighbors to me I will do the rest. A little deed of kindness, be it ever so little, 
has helped many a man to reach the goal. I thank you for your order, also the names of 
your friends. 


Growers who order my plants year after year and practice my methods are in the 
front rank of berry growers in the United States. They are making their berry crops 
profitable investments. They find the work a pleasure as well as profitable, and are satis- 
fied customers. 


First, they are bred from selected stock that has all the power possible to bring 
forth a well developed offspring. Our soil is deep, loose and fertile; the roots penetrate 
deep in the loose soil; the looseness of the soil causes the roots to spread and causes a 
great fibrous root system to build up; the plants are easily dug from a soil of this 
kind and the wonderful root system remains intact until they reach their journey's end. The 
moisture from the Atlantic keeps the plants free from diseases; the long seasons give 
them ample time to build up a wonderful system. The air is always moist on the eastern 
shore of Maryland. We do not suffer nearly as much by drouth as they do inland a hun- 
dred miles. We are directly between the Atlantic Ocean and the Chesapeake Bay. 

It is hard to find a section of the country where my plants are not being grown. 
If you have never tried Townsend's Thoroughbreds write me. I will give you the names 
of parties near you who have been to see my plants in fruiting season. This would be the 
best advertising I could name. I could refer you to many of the largest association man- 
agers in the United States who could show you fields after fields. 


I try to grow the best for them it is possible for me to grow. I put ray whole time 
in this business from Christmas to Christmas. They do the selling. Their kind words 
keep me cheerful while I am hard at work for them. I went into this business looking for'^nd 
expecting success. I am proud to say that I have not been disappointed. But on the other 
hand my success has been far beyond my own expectations. Here is the secret: I have 
done my best to please every customer that I have ever filled an order for. In most 
cases I have succeeded. They have spread the news to their neighbors and friends 
until Townsend's name has become a household word. Townsend's , Thoroughbreds are 
known everywhere that strawberry growing is practiced to any great extent. 


It would be a wonderful pleasure to me to meet every friend and customer face to face 
and have a hearty hand shake and talk the business over in our own way. This will 
hardly be possible on earth. But our dear old friend. Uncle Sam, has provided a way by 
his messenger that we are not very far apart and we can tell each other our troubles 
and our wants and we are only neighbors after all. 


Anyone wishing to set a family patch and I will furnish enoug-h of my Thorough- 

not knowing what varieties will suit their bred plants to set one acre for $16. Seven 

wants best, just write for this collection. thousand plants, my own selection, will fur- 

I will give them my whole life experience in nish all early, all mid-season early to late 

filling this order. No matter Avhere you or late. I will furnish only varieties that 

are situated I can please vou, and will give are adapted to your locality and guarantee 

you varieties that will bear fruit almost to please you. I have been making this 

continuslly from early spring until late in offer for several seasons and find it one of 

the fall. This collection will include the my very best for making new FRIENDS. 

Fall Bearing sort, (ever bearing) and you If you are a new beginner this offer should 

will be more than delighted with my make certainly appeal to YOU. 
up. 500 plants for $5.00: 1,000 plants for REMEMBER— 7,000 Good Plants for only 

$10.00 by express prepaid. $16.00— My own selection. 


Please do not forget to send in the names of your friends, that they may receive a 
copy of this book, free. 

I will appreciate also a photograph of your berry field, showing Townsend's Thorough- 
bred plants. 

I also wish to hear from every little boy and girl that received my offer of the past 
season. Also their photographs. The best letter with photo will receive 1,000 fall bearing 
plants free. This will mean a small fortune to any boy or girl in a few yea^s. 

Short crop of plants in nearly all sections of the country, especially the "West. 

At this writing, October 1st, I have received many letters from the leading plant 
growers throughout the country saying the i.lant crop was almost an entire failure with 
many of them. Many said that they would not do any advertising at all and would have 
to make their prices much higher. Many of them wanted to contract with me for a large 
supply to fill their orders. To all of these growers I have stated that I am in a position 
to take care of a great many of their customers, and that their orders may be filled 
direct from my nurseries. 


I have the largest acreage in plants that I have ever grown and considerably more 
plants to the acre. In fact, my crop is high-water mark, both in quantity and qualitj'. I 
am making extra preparations for the largest season in my business, and expect to be 
able to take care of all my customers in the usual manner. And if they will favor me 
with their orders in time I promise that all will be filled perfectly satisfactorily in every 
respect, both in quality of plants and prompt shipments. 


I shall not increase my prices this season, but, in fact, shall make many varieties 
lower in price, especially on my new varieties that I have a large stock of for the first 
time. I shall not charge over five dollars per thousand in thousand lots for any variety 
except the fall bearing sorts, and the bulk of the standards will be priced at the usual 
prices of $2.50 to 83.00 per 1,000. I realize that I could get double the price I shall quote 
this season, but this I shall not do. I feel thankful that I have been enabled to grow this 
fine crop of plants, and I want tc show my appreciation by dividing my good fortune with 
my thousands of customers and show them that I have the live and let live spirit. 


I truly hope and believe that you will do this. I want all my customers to be at 
the first table. I shall have plenty for them and plenty to spare. By doing this you will 
assure ourselves of not being shut out and will also cause many a poor fellow to get 
plants that might not be able to do so if you delay your orders. I assure you that it 
will not cost you any more to place that order early than at the last moment, and you 
will have even more than that advantage. Tou will be sure of getting just what you 
order. You certainly were prompt in sending in your orders the past season. It was a 
gregyt help to me. I hope that it was to you. The bulk of my orders the past season were 
booked in January, soon after the catalog had reached your hands. 


If it happens that you cannot get your order in early or do not receive this catalog 
until very late I will thank you to give your second choice when selecting your varieties. 
Unless you do this I shall return j'our money for the varieties I am sold out of. 

Describing Varieties of Strawberries 

This is the catalog writer's hardest task in compiling the book. As there are so 
many varieties on the list with almost the same description and sometimes just the same 
description will answer for several varieties. It is my desire to make the descriptions as 
brief as possible, and give the true description as the variety has behaved with me to- 
gether with reports received from other sources. One reading over the lists in the various 
catalogs is sometimes led to believe that there are no bad ones, but all good, better and 
best. There are few varieties in existence that are good in every locality. Thus it be- 
comes very important that one should be familiar with the variety before setting larsrelv 
of it. Tour nurseryman can often be of great benefit to you in selecting for you. It has 
been my purpose for years to encourage growers to grow a small testing plot each season. 
This testing plot proves both profitable, and it is a great pleasure in growing and watching 
their behavior. I prepare special collections each season for this purpose, or one may 
test out my entire list, 2 5 plants, each with a very small cost, and it does not require much 
space to set and grow the plants. My own testing plot is mv greatest pleasure rc<?ort 
each season. It is here that I learn all about them and am thus enabled lo rick out the 
favorites and discard the unfavorable sorts. 


Uncle Sam (Per). This variety was sent 
me from St. Louis, Mo., spring of 1907, in 
competition for a prize for the best dozen 
plants of an extra early variety. I will 
say that it easily won the prize, both in 
foliage and fruit. It is by far the strong- 
est plant grower of all the extra early 
varieties. Plants strong and stalky, dark 
and healthy appearance. Free from rust. 
Fruit extra large and holds the size well 
until the last pickings. As firm as one 
could wish for any distance shipments. 
Color very dark red when fully ripe; ripens 
red all over, no green tips, and the dark 
color extends clear to the center. Fruit 
is quite acid until very ripe, but the fla- 
vor is considered grand and one of its 
strongest points. Is productive enough to 
grow 10,000 quarts to the acre under 
proper cultivation. The Uncle Sam fruited 

them make their stay with the growers 
very short, in fact, ninety per cent are 
discarded after the first trial. It has 
been the policy of the writer for many 
years to test almost every new variety 
that comes under his notice. Thus it 
can be readily seen that I have seen the 
going of many new varieties, and have 
had the pleasure also of being among the 
first to get all the good ones that have 
been introduced. The Missionary was 
picked up by me as a come-by-chance va- 
riety. I fruited it two seasons in a small 
way. I soon found that it had unusually 
strong points for a commercial berry, be- 
ing exceedingly firm and attractive. I 
shipped them to Boston and had them 
returned to me by express. I found they 
reached me in good, sound condition aft- 
seven days. I at once sent them to the 

Brandywine, one-half natural size. 

a heavy crop the past season, when the 
Excelsior, planted by its side, was an en- 
tire failure. Its heavy foliage is a great 
frost protector. After testing this va- 
riety with the Excelsior once, one would 
never think of planting the Excelsior 
again I have placed the price in reach 
of all this season and have a good supply 
of plants, as will be seen by cut. 

Excelsior (Per). One of the old-time bests. 
Needs no description. 

Lady Townsend (Per). Extra early. Good, 
free plant maker, fruit medum to large, 
quality fine. An excellent market va- 
riety and particularly fine for family use. 

Oaks Early (Per). A free plant maker, does 
well on any soil. Fruit medium in si^e, 
quality good. Is a great favorite in the 
South, and as far North as Delaware. One 
of the very best shippers. 

Climax (Per). For many years this has 
been a leader as an early variety in many 
of the largest berry growing sections. 
Has a strong, clean plant, particularly 
hardy and a sure cropper. In fact, has 
a record of 20,000 quarts to the acre. 
Needs low, springy soil to do its best. It 
is a sure money maker every season. 
Does well in most sections. Fruit large, 
moderately firm, quality ordinary. 

(Townsend's) Missionary (Per). (Early). A 
few words from the introducer of the 
Missionary strawberry. It is a known 
fact that there are more new varieties of 
strawberries introduced each year than 
all other new fruits combined. Many of 
er being banged about by the express for 

state of Florida for trial, this being the 
spring of 1906. I did not send them there 
with any strong claims. I merely asked 
the growers to give them a trial and 
report results. Here are the results: In 
less than three years from the time the 
berry was introduced in the state of 
Florida the Polk county berry growers 
alone asked for three million plants. To- 
day it is the best known variety in every 
Southern state, has given entire satisfac- 
tion in every section of the Southern 
states, and indeed the writer has never 
heard a complaint from any section of the 
country. The large associations in the 
Southwest and the West are discarding 
the Klondyke for the Missionary. For 
the past four seasons I have never been 
able to supply the demand for the plants. 
And the growers have been equally unable 
to supply the demand for the fruit. It 
has the quality — that's the point. You 
ask why it is called Townsend's Mission- 
ary. I give you the reason. About 1910, 
all Florida growers wanted the Missionary 
plants (this being the first name). There 
were but few of them in the hands of the 
plant growers at that time. But as the 
demand was so great many of the so- 
called nurseries filled orders for Mission- 
ary with anything thej' had like straw- 
berry plants. The next season the grow- 
ers of Florida called for Townsend's Mis- 
sionary, hence the name, Townsend, pre- 
ceding Missionary. Three-fourths of the 
plants shipped by me the past season were 
of the Missionary variety. The season 
of 1913 has been one of the best for me 
to grow plants. I planted a large acre- 
age and will be able to furnish something 
like eight to ten million plants. 


First Prize. 
If it is a strictly Fancy Early variety wanted, take this one. Guaranteed to please. 

Baltimore (Per). Since fruiting the Balti- 
more again I am more than ever pleased 
with its behavior. The past season was 
the dryest berry season we growers have 
ever experienced in the East, many va- 
rieties drying completely up on the vines 
and not being picked at all. The Balti- 
more was in a testing plot where there 
were 65 varieties, about 10 of its own 
season, and it came out far ahead of any 
other variety in the plot. Hundreds of 
berry growers visited my testing plots 
during the picking season and every one 
who visited the plot was struck on the 
Baltimore, and many stated that it was 
by far the best in the lot, which was cer- 
tainly true. The tops of the Chesapeake 
dried up and the fruit turned brown, 
where, only a few feet distant, the Bal- 
timore never withered bj' the drouth. In 
a favorable season the size and quality 
of the Chesapeake is very good and hard 
to beat, but it is more quickly affected 
by the drouth than the Baltimore. The 
size of fruit is large and uniform, not 
overly large, but almost every berry looks 
like it came out of the same mold. Has 
a beautiful color and colors all over and 
red to the center. Flavor mild and sweet. 
top shaped as shown in cut. There is 
only one close competitor of the Balti- 
more and that is the Joe .Tohnson. Where 
a medium to late variety is wanted these 
two varieties should be added. The stock 
of plants is small this season and the Bal- 
timore plants can only be sold in small 
lots. Don't fail to try them this season. 

Joe Johnson (Per). Season, mid-season to 
late. This variety is being offered to 
the public this season for the first time, 
notwithstanding the fact that it has been 
grown and tested in this country for sev- 
eral years. It seems that no one knows 
just where it came from, but that does 
not alter the fact that it is one of the 
most profitable varieties that are being 
grown in this country to date. I saw 
this variety in fruit the past season along 
with se^-eral others of our very best va- 
rieties that ripen about the same season, 
and it was miles ahead of its closest 
competitor, the Chesapeake not excepted. 
It is a larger berry than the Chesapeake, 
ripens a few days earlier, has the finest 
appearance of any strawberry I have seen. 
Colors all over, no green tips, and has the 
largest calyx of any berr>' I have seen. This 
greatly adds to its beauty. The flavor 
is all one could wish for, foliage and 
plants are perfect; shows no sign of rust. 
I have seen it on several different soils 
and it seemed to do equally as well on 
one as the other. I predict a great suc- 
cess for this new variety, and as I con- 

^larch 30. 1912. 
Mr. E. W. Townsend. 

Dear Sir: Inclosed please find check for 
$S0. The plants ."^eem to be in good condi- 
tion. I will take them home today. 
Yours truly, 
R. F. D. No. 4 Norfolk, Va. 


Townsend's Missionary 
Th'e greatest Southern Commercial Berry. Buy your plants from the orig-inator. 

trol a large supply of plants this season, 
It is being introduced under most favorable 
circumstances, as the price will not inter- 
fere with anyone wishing to test it. Price, 
$5.00 per ,.1,000; $1.00 per 100; no less 
than 100 plants sold. 

First Prize (Per). For the first time I am 
able to offer this variety at a price within 
the reach of all berry growers. I have 
had this variety under test for several 
seasons and it has been sent out to all 
sections of the country and has proven 
a great success, and the demand today is 
greater for this variety than any one on 
my list. It seems to be as near a perfect 
variety as it would be possible to get. I 
describe it as follows: Early in season, 
but 1 ot an extra early bloomer, foliage 
beautiful, plants strong and healthy, with 
a wonderful root system, not a blemish 
of rust ever shows on them, sets plants 
just right for a good crop, and every plant 
is a fruiter; is as productive as one could 
wish, fruit extra large and is classed every • 
where grown as stricily fancy, has a 
double calyx that remains green until the 
fruit is decayed, no matter how dry the 
season. Color bright scarlet with a mild 
flavor resembling the wild strawberry, is 
firm enough in most cases to be classed 
with the good shipping varieties. While 
it has not a tough skin, the berry is much 
lighter in weight than most varieties, 
which adds to its carrying qualities. I 

have grown them every year for the past 
seven years and it has not failed each 
season to produce a fine crop. It sells 
for more money at the loading stations 
here than any variety that goes to the 
market. I sent this variety out with a 
guarantee to please or refund the pur- 
chase price. Several hundred orders were 
shipped in this way two years ago and 
not a single complaint has ever been 
made. Every strawberry grower should 
test this variety this season as it is a 
sure winner. The pr:-ce Ibis season is $5.00 
per 1,000, with lesser quantities as per 
price list. I shall set several acres for 
fruit this season, as this is the first time 
I have been able to get a stock of plants 
so that I could set them by the acre. 

Early Queen (Per). Early to mid-season; 
crimson color, somewhat wedge shaped, 
colors all over, large to extra large, very 
attractive, flavor fine, yields heavy, a 
strong plant maker and a great drouth 
resister, an excellent variety and one 
that is becoming my very best seller, has 
been thoroughly tested in almost every 
state in the Union and seems to do well 

Chipman (Per). A very good all around va- 
riety, size medium, of the Klondyke type, 
suitable for either home or commercial 
purposes, very productive and ripens its 
crop in a few days, plants small and up- 
right, does best in northern sections. 


CopjTight 1913, E. "W. Townsend. 

Success (Per). A variety that has made 
good on its own merits, has never had 
any boastful advertising, but when once 
sold in a community becomes a favorite; 
fruit large to extra large, good quality, 
firm and productive; has a fine appear- 
ance. Plants strong and healthy. 

Nanticoke (Per). Early to midseason. This 
variety covers a long season, is a sure 
cropper and a general favorite wherever 
grown, fruit medium sized of the very 
best quality, very productive, firm, bright 
color, red to the center, resembling the 
Marshall in many respects, to which I 
think it related. 

Roadside (Per). An early to midseason va- 
riety, has its greatest popularity in the 
state of Delaware, where it is grown for 
shipping purposes, very productive, fruit 
medium in size and quality, moderate plant 

Maple (Per). Season early, a great plant 
maker, fruit medium size, with fine color 
and flavor, a good one for family use. 

Ekey (O. I. C.) Per). This variety is 
known by two names at least, and is a 
general favorite wherever grown, is a 
maker of extra large plants, that holds 
the fruit well from the ground, plants 
show no blemish of rust and is a sure 
cropper, fruit large and pointed with ex- 
tra fine flavor, firm and productive, will 
sell well, ship well and eat well. Is 
largely grown in all the berry districts of 
the East, and known by most grower? 
as the Ekey. T have a fine supply of 
plants at low prices. 

Imp Lady Thompson (Per). This is an old 
tried variety and does not need any de- 
scription, has always had its greatest 
popularity in the South, but the Mission- 
ary knocked them out in many of their 
strongholds. I always grow a large lot 
of Tompson plants and usually sell out. 

Copyright 1913, E. "^■'. Townsend. 

My stock is fine this season and I can 
supply all who send me their orders. 

Kiondyke (Per). Medium early and popular. 
Needs no description, as it is generally 
grown all over the country. I will add 
that my stock of Kiondyke plants is prob- 
ably larger than grown by any other plant 
grower in the country and all are from 
selected stock and will bear two quarts, 
where plants set from fields with no se- 
lection will bear one. I have plenty of 
customers that back me up in this state- 
ment and some of them even make it 
stronger than the above. If you are in the 
market for Kiondyke let Townsend sup- 
ply you. My prices are low and better 
stock cannot be had. I sell more Kion- 
dyke and ^Missionary plants every season 
than any other nurseries in the world. 
I supply the leading berry associations 
with these varieties by the hundreds of 
thousands. Let me know your wants be- 
fore you place your order this season. 
Samples and testimonials will be furnished 

Highland (Imp). A grower of strong up- 
right plants, very productive and good 
ouality of fruit, moderate plant maker, 
fruit large, is mostly grown in the "U'est. 
Not a favorite in some sections. 

Tenn, Prolific (Per). This is an old true va- 
riety. Needs no description. Has been 
on the list a long lime and is likely to 
remain a long time yet. Fruit large and 
good quality, very productive. 

Helen Davis fPer). Fruit medium to large, 
of very good quality. Plants are produc- 
tive, makes a strong growth and is prov- 
ing very promising with all the larere 
growers. Holds up well in size and cal>-x 
remains green, coloi crimson \o the ren- 
ter. Firm enouerh for a good shipper. The 
ouality is one of its strongest v^oints. This 
is a variety that you will not go wrong 
in planting. T have a fine stock of Thor- 
ouehbred plants to offer v.-in thw .jf-.-v- 


Wilkins Early. 

Senator Dunlap (Per). A general favorite 
in many sections of the country, and one 
of our very best sellers, a variety that 
will suit anyone for most any use, a 
strong- grower and healthy, although plants 
are usually very small. The fruit is me- 
dium to large and with excellent quality. 
Dark red and glossy seeds show promi- 
nent, making it a very beautiful as well 
as useful variety. If you have never tried 
the Dunlap I would advise trying them 
this season. I have yet to hear from any 
section where it failed, although it has 
not been planted nearly as much in the 
South as in the North. I have a fine 
stock and prices are low. 

Hoffman (Per). An old favorite, fruit ex- 
tra fine but not prolific. Many better 
ones to be had. 

Virginia (Imp). A good variety and a sure 
cropper. Good, strong plant maker, free 
from rust, fruit mediumi in size, firm and 
of good quality. Very productive, a gen- 
eral favorite. Does well when set with 

Lea (Per). Introduced only a few seasons 
ago, but seems to be gaining ground, fruit 
medium in size, quality ordinary, color 
bright red, very firm, an excellent plant 
maker and free from rust. I recommend 
it for trial. 

Hefiin Early (Per). A very popular variety 
in some sections, but a failure in others. 

Has its greatest popularity in the Caro- 
linas and Virginia. Fruit extra large and 
good quality, but very shy bearer. 

New Superior (Per). This is of the old Su- 
perior type, a great plant maker and in 
fact must be kept cut out to give best re- 
sults. If not allowed to grow too thickly 
in bed is one of the very best varieties to 
date. Fruit large and fine quality, al- 
ways reaching market in splendid condi- 
tion, no matter how the weather. This is 
one of the productive sorts and should 
be grown in all sections where the early 
frost is a danger. It is a continuous 
bloomer and if killed down will then bear 
a full crop. Recommended especially for 
the North, although will carry well from 
Florida to Boston, and is doing well in 

Saxton, Pa., April 17, 1912. 
Mr. Townsend. 

Dear Sir: I received my plants on the 
12th in fine shape, well packed, as nice, if 
not the nicest plants I ever received from 
any nursery, and I have got from a good 
many. Thanks for the Aromas you sent me 
free. It has been too wet to plow, but have 
them heeled in good. Hope I will have 
good luck with them. 

Yours very truly, 




Joe Johnson. 
Copyright 1913, E. "W. Townsenc 

St. Louis (Per). A good early sort for home 
market or northern parts of the United 
States. A free plant maker with extra 
long root system and stands the drouth 
well. A sure cropper. Fruit light scar- 
let, size extra large, but not firm enough 
for a shipping b-jrry only to close mar- 
kets. Very productive. 

Early Ozark (Per). This is a general fa- 
vorite extra early variety. It begins with 
the very earliest and ripens its crop in 
a very short time and is soon out of the 
way before the midseason varieties come 
in. The plants are large and bushy; free 
from rust, healthy, vigorous and produc- 
tive. Fruit extra large and good quality. 
Dark red to the center. In productiveness 
it is second to but few. Very firm and is 
classed with all buyers of berries as one 
of the best shippers and always brings top 
prices My stock is true to name and I 
have a large stock and the prices are right. 
This variety has had a hard trial to pull 
through, as there were so many varieties 
sent out under this name. Order Town- 
send's Thoroughbreds and you will get 
the genuine. Does well in all sections. 

Fairfield (Per). This is a very good varie- 
ty and is a great favorite in many sections. 
One that we always sell out on early. 
Plants strong and healthy. Fruit large 

and good quality. 

Moderately produc- 

iViichaels, Early (Per). This is an old varie- 
ty and needs no description. Planted now 
solely for table use, as its quality is un- 

VVilkins Early (Per). This is said to be the 
earliest variety yet introduced and said 
to be too early for the Northern states. 
It is a new one to me, but comes highly 
recommended. Good plant maker, plants 
healthy, fruit extra large and of good qual- 
ity. Anyone wishing to test this early 
variety in any section will be sent same 
with a guarantee to prove as represented 
above. Price, -2 5 plants $0.50; 100 plants 
$1.50; 500 plants $5.00. 

Haverland (Imp). A well known varietv and 
one that has proved itself very popular. 
The Haverland has one serious fault — 
that is, the fruiting stems are unable to 
hold its immense crop of fruit from the 
ground. For this reason it is advisable 
to mulch the beds in winter: if not the 
frui<: is always very sandy. Makes an ex- 
cellent mate for Dunlap and is still grown 
in some sections more than any other 

Hummer (PorV 
ular variotv 

The Hummer is a very pop- 
in many sections, bears a 



This field of plants is said by many experts to be the finest plants ever seen in the State of 
Maryland. Prof. T. B. Symons, who inspected our fields September 1st, made the remark that 
they were the finest that he had ever seen grown anywhere. (The photograph does not really 
give thecnii justice.) 

heavy crop of fair quality fruit. Good 
plant maker and free from rust. It has 
not been grown largely in the East, but 
we always have a demand for all the 
plants we grow. 

Oswego (Per). Midseason. Berries long, 
wedge shape, light red on the under side, 
deep red on the top, but no green tips. 
Flavor mild. Is enormously productive and 
bears good crops every season, producing 
better crops the second and third years 
than the first. Does best on high, light 
soil, and may be grown on thinner soil 
than any other variety. Is called the 
poor man's berry. 

Pineapple (Per). One of the best on the 
list for home use. Not overly large, but 
has a delicious flavor, not only of the 
strawberry, but the pineapple flavor is 
readily tasted. Its pineapple character is 
readily detected by the odor as well as 
the flavor. Valuable alike for the home 
garden and market. 

Marshall (Per). Noted for its very fine fla- 
vor and apearance. Not a productive va- 
riety at all, either in plants or fruit, but 
has the quality to make up. Every berry 
is a perfect one. The Marshall is a gen- 
eral favorite in many sections where a 
strictly fancy berry is in demand. I have 
the largest acreage in Marshall this sea- 
son I have ever grown, as I have always 
been short of plants. I determined to try 
to grow enough to fill my orders for 1914, 
and think I have succeeded. So please 
favor me with your order again if you 
desire this variety. 

Ryckman (Per). Midseason, of the New 
York type. Fruit large and handsome, but 
not firm enough for the Southern states. 
Does very w^ell north or for a close mar- 
ket. Flavor mild and considered good for 
table use. 

Wm. Belt (Per). Midseason. This is an old 
popular variety which many newer varie- 
ties are classed with as to flavor. For a 
home variety it has but few equals. Plants 
always in, great demand, 

Nanticoke (Per). Midseason. This is a 
new variety introduced by me in 1911. 
It proved very popular ' the past season 
in several sections. Makes a moderate 
supply of strong, healthy plants, fruit 
large, conical shaped with mild flavor. Color 
bright red, fruiting season short. I pre- 
dict that it will become a standard in a 
few years or as soon as enough plants 
can be grown to supply the growers. My 
supply is lim.ited this season. 

Golden Gate (Per). Midseason. Introduced 
by S. H. Warren, Esq., the grand old 
strawberry man of Massachusetts. It is 
a strong plant maker, entirely free from 
rust or any other disease. Seems to do 
well on any soil; always brings forth a 
large crop of well-matured and fancy fruit. 
If you are undecided what to plant, take 
this one. I guarantee them to please 
you if it is a fancy berry you want. 

New York (Per). Midseason to late. This 
is one of the largest berries grown and 
where a fancy berry for local market is 
wanted it is a great favorite. Too soft 
to ship well. 



Aroma (Per). Late. Not quite as late as 
Gandy in the beginning, but will continue 
nearlj' as long. Bears an immense crop 
of very fine fruit that will stand shipping 
to distant markets. My orders run in 
the millions for the Aroma plants every 
season. Its greatest popularitj' is in the 
TVest and Southwest, but it is a good one 
everywhere. "Write me for special prices 
on large lots. 

Parsons Beauty (Per). Midseason. This is 
a tremendously productive variets' of the 
Haverland type and will do well for anj' 
local market, but not recommended for 
distant markets unless grown in the North. 
It is a general favorite in the Northern 
states, being one of their heaviest crop- 
pers and is one of my best sellers; plants 
strong and vigorous, free from rust, and 
berries average large and flavor fine. I 
have known them to pick 12,000 quarts to 
the acre. 

Paul Jones (Imp). Midseason. In the Paul 
Jones we have another very popular va- 
riety. The originator claims it to be the 
most productive variety grown. I have 
only fruited it one season and find it to 
be very productive and quality fine, size 
medium to large, of good, firm quality. It 
is a general favorite in the state of 
Delaware, which speaks much for it. I 
am well pleased with the Paul Jones here 
on the grounds. I have a very fine stock 
of plants this season and hope to see 
more of its behavior, as the demand the 
past season was so great I sold almost 
out before I knew it. 

Wildwood (Per). Early to medium. Hails 
from Iowa. Another great plant maker 
resembling the wild berry. Has a wild 
flavor also and is recommended for family 
use only, as the fruit is small and very 
soft and would be no good as a shipper. 

Mammoth Beauty (Imp). ;M:edium to late. 
A'ery large, moderately firm, productive, 
resembling the Haverl8.nd in appearance, 
only difference fruit is larger. 

nproved Marshall (Per blossom). Midsea- 
son to late. I purchased this strain of 
Marshall three years ago from an agent 
canvassing through this territory. I find 
that it does not resemble the old Mar- 
shall but very little, but it is a far more 

Sample (Imp). Late. Dark red, top shaped, 
good cropper, too well known to need de- 
scription. One that we sell o\it on every 
year. One of the very best imperfect 

Glen Mary (Per). Late. Dark red, somewhat 
varied in shape, large to very large, flavor 
very rich, very productive, good plant 
maker. I recommend some other perfect 
flowering sort set with Glen ]Mary to se- 
cure best results. Parsons Beauty or 
Aroma are excellent to set with it. 

Norwood (Per blossom). Midseason. This 
berry has been widely advertised and needs 
no description from me. It is supposed 
to be a cross between the Marshall and 
Corsican. The Norwood is a very fancy 
variety with me, doing its best under 
good cultivation. The plants are large 
and healthy, making a moderate supply. 
Not very productive, but every berry is a 
good one. The flavor is good enough for a 
king. I recommend it where a strictly 
FANCY variety is wanted or for family 
use. Some catalogs claim that four ber- 
ries have filled a quart box. I have not 
grown any that size, but have them as 
large as I desire. On account of being 
a moderate plant maker the plants have 
to sell very high. I have a fine stock 
this season. 

Mascot, one of the largest and latest. 

valuable berry with me than the Mar- 
shall that has been grown here before. 
I describe it as follows: A moderate plant 
maker of choice, strong, well-rooted plants 
of the multiple type. Fruit large to verv 
large; colored through and through: flavor 
as fine as you could wish; ver>' firm. I 
class it as a strictly fancy variety. For 
the size of the fruit I know of nothing 
that is more productive, and while we have 
had two dry seasons since I have been 
fruiting it. it has never failed to bear 
an extra heavy crop of fine fr\iit. I have 
discarded the old Marshall altogether for 
this one and recommend my customers to 
give it a trial. 

Fendall (Imp). Early to late. This is one 
of the longest season varieties I have 
ever grown. I picked berries from them 
the 15th of May and 3rd of July the same 
season. Good plant maker ernirelv free 
from rust. Fruit large to very large when 
properly fertilized. Flavor mild. One of 
my best productive sorts. I recommend 
setting an early and a late variety with 



perfect blossom for best results; say one 
row Helen Davis, four rows Fendall, one 
•Chesapeake. This would make an ideal 
patch. All go.od varieties in almost all 


Bubach (Imp). Midseason. This has long- 
been the standard in many sections and 
Ss still grown in large quantities. It does 
its best when planted on low springy 
;soil. For home market I know of nothing 
that will pay much better in the old 
standard varieties. I have a fine stock 
of plants this season. 

\V. W. W. (Per). Midseason. This variety 
Is a favorite here and I know of nothing 
that did better the past season in my trial 
beds excepting the BALTIMORE. Plant 
growth is excellent, strong multiple crowns 
that bear an enormous quantity of fruit 
of the very best quality and size. Will 
bring fancy prices on any market. In 
my estimation it is an ideal commercial 
■"•ariety. I cannot grow enough plants to 
supply my trade. 

Winner (Per). One of the new varieties 
that were introduced in 1912. Very pro- 
ductive. Haverland shaped, but of much 
better quality. 

Amanda (Per). Midseason to late. A seed- 
ling of Sample, and resembles its parent 
in every way, except it has a perfect 

Darlington (Per). Late. Resembles the 
Gandy very much, but seems to be more 
productive and n,ot so likely to rust. I 
recommend it to all commercial growers 
that desire a large late variety. 

Deacon (Per). Described as the lazy man's 
berry. Said to grow with little cultiva- 
tion and on very thin land. But I advise 
g-iving same care and cultivation as you 
would any other variety to get best re- 

Roosevelt (Per). Medium to late. Named 
for the great Bull Mooser by one of his 
admirers. The Roosevelt is a wonderful 
variety and will fill almost any want de- 
sired in a strawberry except earliness. 
Quality is fine, size is good, heavy yielder, 
good plant maker, seldom fails to produce 
a great crop of fine fruit. It grows every- 
where on any soil. 

Splendid (Per). Second early. Good plant 
maker, fine cropper, rich in pollen, which 
makes it a good variety to set with im- 
perfect sorts of its season. Size large 
when kept thinned in bed, otherwise the 
fruit will not get its size. 

Twilley (Per). Medium to late. Introduced 
by W. F. Allen, 1911. Good plant maker. 
Seems to do well on most any soil. Very 
productive, fruit firm and of good flavor, 
size medium to large. 

Uncle Jim (Per). Of the New York type, 
said to be the same by many, but I think 
there is a difference and that the Jim 
has the best of the two. The Jim is the 
largest berry grown by me, I think, when 
the season suits it. In fact, I have seen 
them so large that I really thought they 
would have eaten better and looked bet- 
ter if they had been half their size. 
Strong, healthy, productive, just the kind 
to plant for local market or where they 
can be picked today and sold tomorrow. 
I have a full stock of THOROUGHBRED 
PLANTS and they are great sellers. 

Cardinal (Imp). Midseason to late. Size, 
medium, quality good, productive, good 
plant maker. 

Governor Rollins. Originated in Massachu- 
setts. The fruit is perfect, large and of 
go,od quality. Holds well in season. Re- 
sembles the Brandywine. 

Governor Fort (Per). Late. Fruit large, 
very firm and of good quality. 

Big- Joe. 

Salisbury (Imp). Second early. I have yet 
to see a variety as firm as the Salisbury, 
this being its greatest quality. Fruit me- 
dium size, quality ordinary, good plant 
maker, hardy in every way. Will easily 
ship from one side of the country to the 
other and be in perfect condition. For 
preserving it has no equal. 

Patagonia (Per). Luther Burbank's new va- 
riety. Comes very highly recommended. 
I have not fruited it yet, but recommend 
it as a trial, as it comes from so good 
authority. Quality said to be unsurpassed 
by any variety grown. 

Bethel (Per); Early to midseason. Orig- 
inated in Delaware. Size large, firm, good 
color and good quality. Very nroductive. 
Is said to be one of the leading market 
sorts in Delaware. 

Barrymore (Per). Midseason. Originated by 
Chas. Crane of Massachusetts. Fruit large, 
dark red, of good quality, firm enough 
for long distance shipments. 

Meteor (Imp). Resembles the Sample. If 
you have one you do not need the other. 

Orem (Per). Season late. Fruit medium to 
large, of good quality, of the Gandy type. 

Buster (Imp). Of the Bubach type, same 
season and about same size, color and 
quality. One of my best sellers. 

Evening Star (Per). A seedling of the 
Gandy, large, good flavor and productive. 



Progressive (Everbearer). 

The New Race of Strawberries 

There has probably been more said and more curiosity raised over the fall-bearing 
strawberries than any other new fruit that has ever been introduced. They are the 20th 
Century wonder, no doubt. That they do bear fruit almost continuously from May until 
I>ecember is a sure fact. That some of the varieties are our very best spring- croppers 
is a sure fact, and that notwithstanding the spring crop they do continue to bear all sum- 
mer and fall without any more attention than the ordinary common strawberry. That 
the yare more hardy than other varieties is a fact; and that they will stand a good 
frost and then continue to blossom and fruit, even until the snow flies, is a fact. And 
no wonder they are a wonder. I was among the first plant growers to secure plants of 
this wonderful new race of berries, getting my stock from Mr. Cooper direct. I have seen 
the beginning- of the new racq but I do not expect to see the ending, as I feel sure that 
they have come to stay and will eventually take the place of all others in time. I feel 
very sure that in a short time there will not be any varieties grown that do not 
have the fall-bearing blood in it. There is being a great Improvement going on each 
season with this new race. They are in the hands of all kinds of experimenters and 
are being- crossed and recrossed with all the best leading standard varieties and marked 
improvements are being made. For the past seven years strawberries have been as com- 
mon with us as potatoes. There is hardly a day that they are not on the table fresh from 
the fields, from May 10th to December. My fields have become the show grounds for 
the surrounding country. The folks flock to our fields ahnost dail3' with their baskets 
to be filled with the delicious fruit. The telephone is kept busy by parlies ordering their 
berries to be sent to their homes. There is a ready sale every day they ai-e in fruit. And 
it is a fact that the more berries one eats the more he wants, so it is impossible to fill 
the demand. You say, is the demand as good for the berries in summer and fall as it is 
in springtime? I answer, yes. And that it will be the summer fruit that will not have 
to take a back seat and not the fall-bearing strawberry. I do not expect to live Ion? 
enough to see the demand supplied for fall-bearing strawberries. And I am a voung man 
and feel very much like living on. Now, it is a fact that not all the varieties of fall- 
bearing- strawberries that have been introduced have been profitable to cultivate. I 
have had many of them on trial that I discarded after one trial. You will bo told by many 
plant growers, no doubt, that they are all good, nil sure croppers and all productive 
fruiters in the fall. I say not. There is only a few varieties to date are good 
ones; that are good plant makers and sure fall croppers the first season. The ""two 
best varieties to date are the King Autumn and Progressive. Both, are good plant makers 
and will bear a good crop of fruit the first year set. There are several' varieti.s tliat are 
sure to bear fruit in the summer and fall months, but they do not inake but few runner 
plants and only produce a small amount of fruit in the fall months I jjive the true 
description of each variety as near as it is possib/e. 





King Autumn (Per). A free plant maker. 
Plants strong and free from rust. Fruit 
largest of the fall bearing class; fruit 
very firm, bright scarlet, red all over, 
quality very fine. Plants set in May or 
any time in winter or spring will fruit 
same season from July to December; fruits 
on new runner plants the first year; does 
best when grown under the Hill system. 
Bears its best crop the second year, can 
be picked almost daily from May until 
December. Plant in springy soil. A valu- 
able variety and one that should be grown, 
by everyone who has a square yard of land. 

Progressive (Per). Introduced by Rock Hill, 
Iowa. Was first known as Rockhill's No. 
16. Introduced last season. It is of the 
Dunlap type, a strong plant maker and 
the most productive fall bearer of the 
lot. The fruit produced in the fall is by 
far the best flavored strawberry I have 
ever tasted. It is one of these kinds 
that when you get started to eating it, 
you do not want to stop. It will pro- 
duce just all the fruit you want it to; 
fruit medium to large, dark red when 
ripe and good enough for a king in any 
season. Will produce paying crops both 
the first and second years. Over 1,000 
quarts of berries picked the first year 
from 500 plants set in April. 

Superb (Per). Ranks third with me in the 
fall bearing sorts. Fruit is large and 
very fine flavor; is a good plant maker, 
but not quite as productive as the for- 
mer, although fruit larger; does best the 
second fall. Is really the best of the 
three the second year from July to De- 
cember. Picked at the rate of 12,000 

quarts to the acre the second year. There 
is no limit to the demand for this fruit. 

Perpetual Motion (Per). This variety is 
about the same as the Pan-American. 
The first variety that was introduced; 
very poor plant maker, fruits from May 
to December the first season, on both new 
and mother plants. Is specially adapted to 
hill culture. Fruit large, good quality. 

Iowa (Per). Description of the above fits 
this one also. 

Giant Hybrids. These are from seeds of the 
leading fall bearing varieties that have 
noit been separatedi since grown from 
the seeds. Anyone wishing plants for 
experimenting purposes to select new 
varieties from should not fail to get 100 
of these plants. This is the way all the 
best varieties are brought about and a 
collection of 100 may mean a fortune to 

Americus (Per). Americus, claimed by many 
to be the best of the fall bearing class, 
is a good one, but not the best by any 
means. Size small, bright red, flavor 
very fine; will bear a good crop if fruit 
is kept off until August, but otherwise 
it will not have a heavy crop in the 

Francis (Per). Similar to the above in 
growth of foliage, but much more pro- 
ductive. In fact, to produce plants the 
fruit must be kept picked off the first 
season up to August, anyway. If this 
is done a very good crop may be expected, 
both in fruit and plants. 

Productive (Imp). This is the best imper- 
fect blooming variety to date. Is very 



A thoroug-hbred Barkley plant in fruit. 

productive all the entire season, no mat- 
ter if blossoms are left; size medium, 
very firm, quality only ordinary. I rec- 
ommend King Autumn or Superb set with 

Dew Drop. A fall bearing variety, quality 
very poor and very uncertain cropper, 
even in favorable seasons. I shall dis- 
card it altogether, and do not recommend 
it this season, as all others are better. 

Autumn (Imp). The second introduction, 
and is one of the parents of the many 
fall bearing varieties. The Autumn is 
one of the heaviest yielders in the spring 
crop, but not aheavj" fall cropper; fruit 
small, good flavor; has an excellent ap- 
pearance and a favorite berry for canning. 
About size of large cherries and just as 
round. It is profitable for the spring 
crop alon^, for I do not believe that there 
is a variety in the world today that will 
equal it producing fruit in the spring 

Pan-American (Per). The mother of them 
all has many good qualities, but the off- 
springs are proving much more profitable, 
and the old parent will soon have to 
take a back seat as a fall bearing sort, 
although it is far above the average 
spring croppers. I have seen one full 
quart of berries picked from a single 
plant at one picking in June. 

Maryland Prize (Imp). Early to late. This 
is one of our introductions and is prov- 
ing very profitable. To secure best re- 
sults should be fruited with both early 
and late perfect blooming varieties or 
fruit with the Helen Davis, and you have 
a fine pair. I know of nothing that would 
please you better. Both all around good 
varieties and will rank as strictly fancy. 
Both varieties need good soil to secure 
best results. I have a fine stock of plants 
of each. Strictly pure. 

Barkley (Per). Early. This is another va- 
riety that hails from Xanticoke, Md., where 
so many good ones have come from. It 
was given me to test three years ago and 
I have found it as follows: A deep crim- 
son top shaped, flavor rich and delicate, 
produced enormous crops of ver>' large 
berries; begins to ripen early and continues 
until late in season, berries hold up in 
size until very last pickings. Foliage 
strong and healthj-. Makes an excellent 
pollenizer for any early to medium earlv 
imperfect sort. It is a variety that has 
come to stay, firm enough for a good 
shipper and should be classed with thp 
fancy class. Quantity of plants limited. 

Ernest (Imp). Midseason. One of our fa- 
vorite midseason varieties. A heavv crop- 
per and good shipper. Fruit large to verv 
large; round, uniform shaped, well colored. 
Is becoming a great favorite. One of my 
recent introductions. 

Gem (Per). Late. This varietv was intro- 
duced by Mr. A. F. FREEXY of Wico- 
mingo Co., a lifelong berrv grower. Mr. 
Freeny fruiting it first in 1911. Being a 
very dry season, when the Gandv and 
Chesapeake dried on the vines, this" berrv 
produced a fine croo of the finest fruit 
I saw that season. I was charmed bv 
its appearance and at once engaged ail 

Plant City. Fla.. April S. 1912. 
E. W. Townsend. Sali.<:bury, Md. 

Dear Sir: Enclosed please find check for 
5.000 Missionary strawberrv plants. Please 
send at once. I got the other 10.000 O. K. 
They were simply fine, and as stated in 
wire, increase order 5.000. so am sending at 
10.000 rates. I am recommending vour 
plants highly, so please send at once thor- 
oughbred Missionary plants. 

Yery trulv. 


the plants he had to spare the next sea- 
son. Season same as Gandy. Strong plant 
maker, making the heaviest, strongest 
plants I ever saw. Rich, dark red color, 
free from rust, holding the fruit well off 
the ground. Fruit extra large, in fact the 
largest berry I ever saw, not excepting 
the Norwood. Color bright red through 
and through, flavor mild, extra firm. Will 
be one of those that has come to stay. 
So far it has proven extra productive. 
Mr. Freeny says three times as many 
as the Gandy. I have placed the price 
in reach of all and hope my customers 
will not fail to test them. 

Townsends (Per). Late. This berry is one 
of my best money makers, coming a little 
ahead of the Gandy and being equal to 
that grand old sort in bringing the money 
in the market, makes it much more prof- 
itable to grow. Will yield twice as many 
berries as the Gandy. Good plant maker 
and free from rust. I cannot grow as 
many plants as I can sell. The demand 
gets greater every season. 

Mascot (Per). Late. The latest berry grown 
by me, excepting the fall bearing sorts. 
For an all round late variety I know of 
nothing better. Extra large, fine flavor, 
productive and has extra long season. 
There is a great demand for plants, which 
shows its popularity. Buy the true stock 
from me. I have a fine stock this sea- 

Nick Ohmer (Per). One of the very best 
late varieties for Southern states and ex- 
cellent shipper. Rich in flavor, good plant 
maker and a general favorite wherever 
grown. More productive than Gandy. Free 
from rust. 

Gandy (Per). Late. One of the old sorts, 
which is often referred to in describing 
other late varieties. Still very popular 
with a great number of growers. It takes 
over a million plants of this variety every 
season to supply our trade. 

Chesapeake (Per). Late. This variety 
seems to be making more friends each 
season. The greatest complaint is that it 
seems to be a very poor plant maker in 
many sections, especially when set on 
high land. It is not profitable to grow 
for plants, hence it is not boosted by many " 
of the plant growers. I consider the fruit 
as fine as I have ever grown and it is 
my favorite table berry. 

Stevens' Late Champion (Per). Late. This 
is strictly a favorite with my Northern 
customers. Size large to extra large, fla- 
vor mild, ordinarily firm, not classed as 
a long distance shipper here, but for 
home market it is a money maker, as 
it is exceedingly productive. One of my 
best sellers in the North. 

April 20, 1911 
Messrs. E. W. Townsend & Co., 
Salisbury, Md. 
Gentlemen: The 5,000 Dunlap plants I 
got from you opened up fine, so did the 
2,500 Klondyke, and the 2,500 Gandy were 
the strongest that- I have ever seen. In- 
deed you are to be congTatulated on send- 
ing such thrifty plants to your customers. 

Weissport, Pa. 

Brandy wine (Per). Late. Dark red, very 
round in shape, extra productive of the 
very best quality of fruit. Noted for its 
shippmg qualities. Exceedingly popular 
with commercial growers in the West, es- 
pecially California. We have a fine stock 
of thoroughbred plants. 

Black Beauty (Imp). Season late. This is 
a variety that I especially recommend for 
family gardens, as it is rich in flavor and 
sugar. I advise setting with Nick Ohmer 
for a pollenizer and you will have all you 
are looking for for table use. Both varie- 
ties firm, will keep almost until they are 
dried up and then be good eating. 

Parker Ear! (Per). Late. This is a very 
good late one, but we have better in the 
Mascot, Gem and many others. 

Governor Van Sant (Per). Midseason to. 
late. I quote iinitroducer's description: 
'This is the grandest berry of the cen- 
tury. A test last year, 13,326 quarts to. 
the acre, was made. Size large, quality 
good, firm and a good strong plant, 
maker. I saw the fruit the past season 
at our shipping station and it was certainly- 
grand, bringing the top of the market 
each day. I liked it so well that I bought 
the supply of plants from the party grow- 
ing it here and have about 150,000 plants 
to offer this season. Price $1.00 per 100- 
plants, $7.50 per 1,000. 

Saltzer's Late IVIastodon (Per). Season very- 
latest variety grown. Enormous in size, 
delicious flavor, firm and productive, a 
strictly fancy variety. Price $1.00 per 100- 
plants, $7.50 for 1,000. 
Southern growers stick to the Klondyke, 
Missionary, Lady Tompson, Excelsior. 
Northern growers to Dunlap, llaverland, Bu- 
bach, Wm. Belt, Sample, etc. We have 
them all, strictly pure from all disease,, 
strong and thrifty. 

Rewastico (Per). This new berry was orig- 
inated in Wicomico County, and was in- 
troduced the past season, by Mr. W. F. Al- 
len,, who says that he considers it the only 
real competitor that the Chesapeake has, 
and in some respects it even surpasses- 
that popular variety. I will say that it 
far surpasses it in plant growth. I have- 
not fruited it yet, but am sure that it is 
worth giving a test. The supply of plants- 
is very small this season and the prices- 
will have to be high, and they can only 
be sold in small lots. I quote them as 
follows: 25 plants, $1.00; 100 plants, $3.00. 

Gentlemen: We are very much pleased 
with the Missionary and Superior plants 
received today, and return thanks for your- 
large count, and also for the extra dozen 
Salisbury. Wishing you the success youi 
merit, we are. 


Cuyahoga Falls, Ohio. 

Dover, Del., April 26, 1912. 
Dear Sir: I received my order which yon 
here sent me not long ago, in very good 
condition, and I am very well pleased with 
the plants. Thinking they are all very 
good berries and hope I have success with 
them. I thank you very much for the 
extra ones you sent and if there is any- 
thing else I want I'll be very glad to sendi 
to you for them. I am 

Yours respectfully, 

Deans, "Va., Jan. 27, 1910. 



Price List of Everbearing Varieties 

^. . ^ ,„ , 12 25 50 100 1000 

King Autumn (Per) $1.25 $2.00 $3.00 $5.00 ?!40.00 

Progressive (Per) 1.25 2.00 3.00 5.00 40.00 

ouperb (Per) 1.25 2.00 3.00 5.00 40.00 

Perpetual Motion (Per) 1.25 2.00 3.00 5.00 40.00 

Iowa (Per) 1.25 2.00 3.00 5.00 40.00 

Giant Hybrids 1.25 2.00 3.00 5.00 40.00 

Americus (Per) 1.25 2.00 3.00 5.00 40.00 

Francis (Per) 1.25 2.00 3.00 5.00 40. 0«' 

Pan-American (Per) 1.25 2.00 3.00 5.00 40.00 

Autumn (Imp) 1.25 2.00 3.00 5.00 

Productive (Imp) 1.25 2.00 3.00 5.00 

Dew Drop (Per) 1.25 2.00 3.00 5.00 

Beware of the fellow that offers you fall bearing plants at a lower price than the above. 
The above is the cream of the list and is the lowest price I have ever been able to make 
on them. Better place your order early. You are at liberty to order 12 or 25 of a kind when 
making up your order, or you may receive plants at the 100 or 1,000 rate, as the case may 
be, or 500 at 1,000 rates. If you are not familiar with the varieties just send me the 
amount that you wish to invest and I will make a selection for you. Prices are all F. O. B. 
Salisbury, Md. If you wish sent by Parcel Post add 25 cents per 100 plants. 

I have many more varieties of these everbearing varieties under test, but wiii not 
offer them for sale this season. Anj-one wishing to plant these new berries cannot do 
any better by looking further. The above is the cream of them all to date. The first 
three mentioned are the favorites, and are good enough for anj'one to tie to at this time. 
I have placed the price as reasonable as possible, especially so when it is considered the 
demand there is for them. My main stock of plants consists mainly of the three first men- 
tioned varieties — King Autumn, Progressive and Superb. I quote all at the same price: 

12 plants, $1.25; 25 plants, $2.00; 50 plants, $3.00; 100 plants, $5.00; 1,000 plants, $40. UO. 

Particular Notice. I will give free 1,000 of my best fall bearing plants next season 
to the customer sending me an order this season and making the best report on their 
crop the first season planted. This report is to be in my hands not later than November 
1st, 1914. A photograph of the patch is also requested. Someone will get 1,000 plants 
free, which will mean a small fortune in a short while. Take my advice — place your order 
early this season for all the fall bearing plants you can afford to buy. You will find them 
the besi. investment tlito you have ever made. Order from a reliable nursery and be sure 
that you are getting the best. The first crop will pay all expenses. 


Austin and Lucretia — $1.00 per 100; $6.00 per 1,000; $25.00 per 5,000. 


Giant Argenteuil — 500 roots, $3.00; 1,000 roots, $5.00. 

Palmetto — 500 roots, $3.00; 1,000 roots, $5.00 

California Privet. Fine, two-year-old stock, cut back last spring. This is strictly 
fine hedging, 18 to 24 inches. This will make a fine hedge in one season if properly 
set. Price — 2.50 per 100; $20.00 per 1,000. 

Messrs. E. W. Townsend & Co., Kathleen, Fla., April 30. 1912. 

Salisbury, Md. E. W. Townsend & Co., Salisbury, Md. 

Gentlemen- Berry plants arrived O. K. Gents: I have sold your plants to the 

and in fine condition. They are the nicest growers here for three years and have al- 

plants I have ever received from anyone. ways got first-class, well-rooted plants. I 

They ran short just a little. There are can recommend E. W. Townsend to any- 

20 520 plants. As soon as the weather one wishing to buy first-class strawberry 

will permit you may ship the balance of plants. Yours very truly, 

my order. Yours respectfully. j. z. KNIGHT. 

Ft. Smith, Ark., April 19, 1912. 

Ohio, April 6, 1912. ^Tr. Townsend. 

Mr. E. W. Townsend, Salisbury, Md. Dear Sir: I received your plants. They 

Dear Sir: Order No. 4 539 arrived today ^'^re the best I ever saw. They were packed 

and I am more than pleased with the plants. so nice, but I didn't order enough plants. 

They were a little dry, as they had been so I want a few more. I will be glad if 

on the road four days. They are the finest you will put in the premium plants that 

plants I ever saw. Yours truly, ^O" Pive to new customers. My order num- 

ERNEST KOONTZ ^^^ ^'^^ '*^*^^- ^ thank you for that order. 


Kathleen, Fla., Jan. 2 5, 1912. _ 

E W Tnwrmpnri ^ Plant City, Fla.. March 14. 1912. 

Dear Sin"' Your Missionary can't be beat i ■>Rf Yn ^good ^^[1 io^^^^^ ^'""'^ ''^^^^^^•^■^^^^ '''^ 

in this section. Yours truly, ^^''' ^" ^«°^ Re.pectfullv 

W. D. HARP. ^'^ H. L.- LANIER. 


Price List of Townsend's Thoroughbred Strawberry Plants 


Grown by E. W. Townsend, Salisbury, Md., the Fair Dealing Nurseryman 

Extra early varieties — per 

Uncle Sam (Per) $ 

Early Ozark (Per) 

Missionary (Per) 

Excelsior (Per) 

Lady Townsend (Per) 

Oakes Early (Per) 

Climax (Per) 

Hoffman (Per) 

Virginia (Imp) 

Lea (Imp) 

Heflin "Early (Per) 

New Superior (Imp) 

St. Louis (Per) 

Early Hathaway (Per) 

Fairfield (Per) 

Michael Early (Per) 

AVilkins Early (Per) 

1,000 Paul Jones (Imp) 4. 00 

5.00 Roosevelt (Per) 4. 00 

3.00 Mammoth Beauty (Imp) 4. 00 

Deacon (Per) 4. 00 

Buster (Imp) 4. 00 

Highland (Imp) 5.00 


Early varieties — 
First Prize (Per) , . . 
Early Queen (Per) . 

Chipman (Per) 

Success (Per) 

Nanticoke (Per) . 

Road Side (Per) 

Maple Early (Per) . 

Ekey (Per) 

Lady Tompson (Per) 

Klondyke (Per) 

Tenn. Prolific (Per) 

Crescent (Imp) 

Warfield (Per) . . . 
Helen Davis (Per) . . 

Pine Apple 

Hummer (Per) . . . 
Splendid (Per) . 

Medium season varieties — 

Senator Dunlap (Per) . 

Haverland (Imp) 

Governor Van Sant (Per) . . . 

Twilley (Per) 

Sons Prolific (Per) 

Winner (Per) 

Bradley (Per.) 

Glen Mary (Per) 

Wm. Belt (Per) 

Parsons Beauty (Per) 

New Tork (Per) 

Uncle Jim (Per.) 

Bubach (Imp) 

Ryckman (Per) 

Enormous (Imp) 


Medium — Per 1 

Fendall (Imp) $ 

Sharpless (Imp) 

Golden Gate (Per) 

Black Beauty (Imp) 

W. W. W. (Per) 

Bethel (Per) 

Barrymore (Per) 

Meteor (Imp.) 

Myers No. 1 (Imp) 

Imp IVIarshall (Per) 

Marshall (Per) 

Wild V^ood (Per) 

IVIaryiand Prize (Imp) 

Barkley (Per) 

Norwood (Per) 

Salisbury (Imp) 

Ernest (Imp) 

Baltimore (Per), medium to late 

Joe Johnson (Per), medium to late.... 

OswesTO (Per) 

Cardinal (Imp) 

Late varieties — Per 1,000 

Brandywine (Per) $ 3. 00 

Gem (Per) 5. 00 

Townsend's Late (Per) 5. 00 

Kate (Per) 5. 00 

Patagonia (Per) 5. 00 

Mascot (Per) 2.50 

Gandy (Per) 2.50 

Nic Ohmer (Per) 2.50 

Aroma (Per) 2.50 

Chesapeake (Per) 4. 00 

Stevens Late ch (Per) 3. 00 

Per 1,000 Orem (Per) 4. 00 

...$5.00 Darlington (Per) 4.00 

5.00 Duncan (Per) 4. 00 

3 00 Evening- Star (Per) 4.00 

3.00 Sample (Imp) 3. 00 

^ ^ 3.00 Big Joe 3. 00 

3.00 Parker Earl (Per) 4. 00 

... 2!50 Governor Fort (Per) 4.00 

... 2.50 Governor Rollins (Per) 4.00 

2 50 

2 00 Varieties listed at $2.50 per 1000 will be 

... 2.50 so^d in lesser quantities, as follows: 

'.'.'. sioo 25 plants $.20 

... 3.00 50 plants 35 

3.00 75 plants 50 

... 4.00 100 plants 60 

4.09 250 plants 1.00 

... 4.00 500 plants 1.50 

lOOOi plants 2.50 

Varieties listed at $3.00 to $4.00 per 1000 
in lesser quantities, as follows: 

25 plants $ .25 

50 plants 40 

75 plants 55 

100 plants 65 

250 plants 1.20 

500 plants 2.00 

Varieties listed at $5.00 per 1000 in lesser 
quantities, as follows: 

25 plants $ .35 

50 plants 50 

75 plants 65 

100 plants 80 

250 plants 1.55 

500 plants 3.00 

All prices are P. O. B. Salisbiiry, Mary- 
land, if desired sent by mail add 25c per 
hundred plants. All plants are packed so 
as to reach you in g-ood growing- condition. 

Terms same to all. Cash to accompany 
all orders. Postoffice Money Orders pre- 

Discounts Will Be Allowed as Follows: 

On orders amounting to 5,000 plants and 
up to 10,000, 5%. 

On orders amounting to 10,000 plants and 
up to 20,000, 10%. 

On orders amounting to 20,000 plants and 
up to 100,000, 15%. 

Over 100,000 plants will allow discount of 

For $5.00 I will make you happy six months 
in the year. A bargain that no strawberry 
grower should miss. 





A selected list of twenty new and tried 
varieties. Season early to late, at less than 
one-half usual price. Every grower of 
strawberries should avail himself of this 
grand opportunit5^ Any person with a rod 
of ground cannot invest .S5.00 to a better 
advantage than right here. For a family 
collection no list that I could compile would 
be better. Season from the very earliest 
to late in the fall. Here is the list — 2.'> 
plants each of the following varieties: 

Extra Early — 

Uncle Sam. New Superior, Lady Town- 
send, First Prize. 
Early — 

Farly Queen, Helen Davis, Governor Van 
Midseason to Late — 

Ryckman, "^Vlnner, Maryland Prize, Bark- 
le3', Ernest, Patagonia. 

Baltimore, Joe Johnson, Gem, Kate, Town- 
send Late. 

Fall Bearing (the kind that never stops; 
fruits from early spring to freezing, the 
finest fruit that grows and plenty of it; — 
King Autumn and Progressive. 
For best results the plants should be set 

in the patch just as listed above. 

Special Price, season 1913-1914, $5.00 — pur- 
chaser to pay charges. This collection is' 
guaranteed to please you. Order early; 
plants will be reserved and shipped when 

Just mention special new variety offer Xo. 
1 and enclose postoffice money order for 
five dollars. TVe will do the rest. 

Collection Department 

The collection department is prepared for home gardeners, new beginners, new varie- 
ties, for testing purposes, etc. They will be found very convenient and a reduction is 
always allowed to make them attractive. This department is making a very rapid increase 
in the number of orders received each season. One of our very best men has charge of 
this department. When ordering a collection please give the number or initial of the col- 
lection desired and same will be filled correctlj' and satisfactorily. 

Collection Xo. 21, for home use, from May 
until December: 

2.5 First Prize $ -35 

25 Early Queen 35 

25 Helen Davis 35 

25 Wm. Belt 25 

25 Townsends, late 35 

25 Progressive 35 

Postage, 40 cents 40 

Total S2.40 

Postpaid for $2.00 

Collection Xo. 22, for local market: 

100 First Prize $ .SO 

100 W. W. W 65 

100 Helen Davis 65 

100 Brandywine 65 

100 Uncle Sam 80 

100 King Autumn 5.00 

Postage, SI. 50 1.50 

Total S10.05 

Postpaid, all for S 7.50 

Collection Xo. 23 — new varieties espe- 
ciallj' recommended for trial: 

25 Uncle Sam $ .35 

2 5 First I'rize 3 5 

25 Earl J' Queen 3 5 

25 Winner 25 

25 Ekey 25 

25 Governor Van Sant 2 5 

25 Helen Davis 25 

25 Sons Prolific 25 

25 INraryland Prize 35 

25 Barkley 25 

2 5 Baltimore 3.' 

25 Orem 35 

25 Progressive ."..,. 2. no 

Postage 75 cents 75 

Total S6.35 

All prepaid for ?5.00 

Collection Xo. 24 — reliable market varie- 
ties. Purchaser to pay charges of trans- 
portation. Enough lor half acre — 4,000 
plants : 

500 Missionary $1.25 

€00 Klondyke i.oo 

500 Lady Tompson 1.25 

500 Brandywine 1.50 

500 Lady Townsend 1.25 

500 Baltimore 3.00 

500 Dunlap I'oo 

500 Xew Superior 2. 00 

Total SI 2.25 

Special offer Sioioo 

Collection Xo. 25 — speciallv selected for 
Southern states. Half acre collection; pur- 
chaser to pay charges: 

1000 ZVIissionary *•? 50 

1000 Klondyke , 2^00 

1000 Lady Tompson [ 9*50 

1000 Lady Townsend 2.50 

Total $9.50 

Special price of $8.00 

Collection Xo. 26 — Half acre collection for 
Xorthern growers or local market; purcha5^r 
to pay charges: 

1000 New York $ 3 00 

1000 Parsons Beauty 300 

inoo Climax 3.00 

] 000 Baltimore 5.00 

Total $14.00 

Special price $10.00 

Collection Xo. 27 — one acre collection suit- 
able for good, reliable collection for home 
or market: purchaser to pav charges: 

1000 First Prize ",...$ 5.00 

1000 Dunlap 2. 00 

1000 Missionarj' 2.50 

1000 Excelsior . . ^ 50 

1000 Golden Gate i.OO 

1000 St. Louis 2..=so 

♦1000 Xanticoke 3.00 

1000 Klondyke 2.OO 

Total $23.50 

Special price $16.00 



Collection No. 2 8 — for market gardeners; 
-enough for half acre. All strictly fancy va- 
rieties from very earliest to latest in sea- 
son, includng the fall bearing sorts. Pur- 
chaser to pay charges: 

1000 First Prize $ 5.00 

1000 Golden Gate 4.00 

500 St. Louis 1.25 

500 Baltimore , 2.50 

500 Helen Davis 1.50 

400 Uncle Sara 2.50 

100 Fall Bearing 5.00 

Total ^21.7.". 

Special price $12.00 

Collection No. 29. Enough for one acre; 
•early to late; good market varieties. Pur- 
•chaser to pay charges. (This - is an extra- 
•ordinary bargain) : 

^500 Lea $ 7.50 

^500 Early Queen 12.50 

SOOO Mascot 6.25 

Total $56.25 

All for $17.50 

Pacific Coast collection No. 30; purchaser 
to pay charges: 

1000 Marsha,ll $ 3.00 

*1000 Baltimore 5. 00 

1000 Klondyke 2.50 

1000 First Prize 5.00 

1000 Patagonia 5. 00 

600 Progressive 20.00 

Total $40.50 

Special price $25.00 

Two collections for $45.00 

Collection No. 31; purchaser to pay the 
charges. This collection is intended for fam- 
ily use, where the ground space is limited. 
Early to late, including the ever bearers: 

50 Fall Bearing $3.00 

50 First Prize 50 

50 Baltmore . 50 

50 Uncle Sam 50 

Total $4.50 

Special bargain $3.00 

Special offer No. 82 — for testing purposes: 
25 plants each, of 100 varieties, including 
all the new and fall bearirg varieties. This 
is a valuable collection and will pay any 
commercial grower. Special price, $25.00 — • 

Our Seed Department 

A great many of my customers are growers of Cantaloupes, Cucumbers. Watermelons, 
Corn, etc., and are interested in the best seed, as well as the best plants. For* this reason 
I have grown for me in the states of Colorado and Iowa the best seeds it is possible to 
grow, and offer them to my customers at as low a price as it is possible to grow first- 
class selected seeds for. I do not make any attempt to compete with the prices of the 
cheap seeds, and for those looking for that kind of stock, I do not solicit their orders. If 
you send me your order I guarantee to send you the best selected seeds, selected from 
the best stock, grown in fields where there is never any stock sold for market purposes, 
and the price charged is for the actual cost of producing, plus a living profit. Selecting 
the seed is the most important point in growing a good crop, as it means everything in 
the crop produced. 

Burrel's Gem (known by several other 
names). Closely netted and slightly rib- 
bed. Deep, rich salmon; flesh liked by 
many for its flavor. Price, per lb., $1.50; 
5-lb. lots, $1.25. 

Cantaloupe Seed 

Eden Gem (Pollock strain). This variety is 
known all over the country as the very 
best market sort. Solid netted, flesh 
green and flavor the best. Price, per lb., 
$1 50; 10 lbs., $1.40; 25 lbs. up, $1.25; pur 
chaser to pay express charges or add 
eight cents per pound for postage. 

Netted Rock. A melon that ripens a little 
earlier than the Eden Gem. Solid net, 
good flavor and a general favorite. Price 
same as Eden Gem. 

Thoroughbred Rocky Ford. One of the old 
standard shipping melons. Price same as 

Paul Rose. A cross with the netted Gem and 
Osage; a very fine shipping melon; size 
runs large for standard crates. Price same 
as above — or Eden Gem. 

Kelley's Netted Rock. A Cantaloupe that is 
fast coming to the front in the big canta- 
loupe sections of Maryland and Delaware. 
Solid net salmon flesh, heavy, thick 
meated; quality the very best. Is one of 
the best shipping melons I have ever seen. 
Will ship a long distance after it begins 
to color. Size just right for packing in 
Jumbo crates, which are in great demand 
at this time in most all large rrarkets. It 
is no unusual sight to see twelve to fif- 
teen large melons on one vine. I rec- 
ommend giving them a trial. Price, se- 
lected seed, $2.00 per Ibr 5 lb. lots or over, 
$1.80 per lb. Stock limited. 

Early June Gem. The earliest of all canta- 
loupes. Matures ten days earlier than 
any other cantaloupe, and is considered the 
best extra early cantaloupe to date at 
Rocky Ford, Colo. AVell netted and will 
please anyone looking for an early 'lope. 
Price, per lb., $2.00. If you want the 
earliest this is the one. 

Cucumber Seed 

Davis Perfect. Ore of the best market 
sorts. Long and dark green. Price, per 
lb., $1.00: 5 lb., lots, $0.80 per lb.; 10 lb. 
lots, $0.75 per lb 

Townsend Early Fortune. One of the earli- 
est grown and a good reliable market sort; 
especially adapted for Southern growers; 
price same as above. 

Klondyke. One of the very best white spine 
types; very popular. Price sam.e as above. 

Long Green. An old-time favorite. 
Arlington White Spine. Earliest of all. 

Peninsula Prize. 

All Cucumber seed same price. 



Watermelon Seed 

Tom Watson. Price, per ib., $0.75; 10 ib. 
lots or over, $0.65 per lb. 

Seed Corn 

Iowa grown, selected stock; selected by 
one of the best seed experts in the state of 
Iowa : 

Yellow Dent, 

Orange Yellow. 

Shenandoah Yellow, 

Reid's Yellow Dent. 

Corn Planter, 

Mamn-oth White, 

White Dent, 

Iowa King. 

Per peck, $1.50: bushel, $4.00; five-bushel 
lots, $3.00 per bushel. 

Orders for seed should be placed as carin- 
as possible, as they are always sold out 
earlv. Place your order and seed will be 
ship'ped in due season. Purchaser pays 
transportation charges on all seeds. All 
seeds packed in strong sacks and guaran- 
teed to reach you in good condition. 

Number of Plants Required 
to Set One Acre 

feet 9,680 plants 

feet S.297 plants 

feet 7,260 plants 

feet 6,222 plants 

feet 5,445 plants 

feet 4,978 plants 

feet 4,148 plants 

feet 3,630 plants 

feet 2,722 plants 

feet 1,815 plants 

feet 1,555 plants 

Sweet Potato Sprouts. We grow every 
year a large bed and will be glad to quote 
our customers prices on any order they- 

Make all orders payable to E. W. Town- 
send, Salisbury, IMd 













































I SELL DIRECT — to the people, saving them over one-half on their orders. 

NO SHORTAGE — on plants with me this season. Positively every order can be filled. 

WE CAN — usually fill orders promptly from November first, until May the first. 

BEAR IN MIND — that there is no better plants grown than I grow no matter what you pay. 

ALL PLANTS — sent out by me have the highest fruiting power, grown from strong, healthy 

mother plants selected by a strawberry expert. 

THIS IS MY SPECIALTY — growing strawberry plants and propagating new \arieties. I 
have all my eggs in one basket and keep my eyes on the BASKET. 

I WANT YOUR ORDER — this season. I promise to please you. I am responsible. Ask 
your neighbor about me. Townsend's Thoroughbreds is a household word in nearly every- 
state. They never fail to grow a crop of big red berries. 

HUNDREDS — are making more growing strawberries than they are growing any other. 
crops. You can do the same if you grow Townsend's Thoroughbreds. There is no garden, 
too small for a few hills of strawberries. There Is no mouth too sweet for a ripe red 

REMEMBER — when j'ou place your order place it with 

TOWNSEND — the man that SATISFIES. 

Ten j-ears ago little did I dream that the plant business would grow with me until 
today It is second but to a few in the United States, and second to none in a great many 
ways. I have been successful, but be it far from me that my chief satisfaction lieb in the 
money gained. Xo, Xo, the greatest satisfaction and my chief delight rest in the sweet 
fact that my labors in the line of plant improvement, plant introductions and plant crea- 
tions, have benefited hundreds of American homes and have added materially to the 
wealth of the country. 

I have originated, introduced and generally distributed many of the now leading varie- 
ties that have become a standard and are now used in hundreds and hundreds of gardens 
and fields. Such varieties in many cases returning from 50 to 100 per cent more than the 
old varieties formerly used. 

The introduction of the Missionary strawberry in the State of Florida which has caused 
the growers to annually double their profits should have been glory enough for any one 
man, but I am not satisfied and I believe there are still better things for my Florida friends, 
as well as all my other friends everywhere. I am still sleeping with my strawberry beds, 
and if I have not already got it I expect to introduce one that will be as far above the Mis- 
sionary as the Missionary was the Excelsior. I expect to hear that report from the "Uncle 
Sam" for I truly believe that the I'ncle Sam is the greatest extra early strawberry ever 
introduced to date. It was a variety so good that I was three years naming it. At last 
Uncle Sam popped on my mind and I said, "that's it," no name could be better T am 
sending out Uncle Sam just like I sent Missionary, if you are not perfectlj- satisfied with 
your purchase after fruiting it write me, T will refund every penny paid mo without a word. 
I make the same offer on all my Introductions, I believe it only fair, and I could not 
afford to do business any other way. Tliere are so many fake varieties being sent out 
with no guarantee whatever, that are no good, that half the public are afraid to look at any- 
thing offered new. I have never had this offer made me. But I liave never lust a penny 
by making it. So you need not be afraid to order Uncle Sam, Baltimore, Barkley. Joe 
Johnson, First Prize, Maryland Prize, Progressive. King Autumn, or any other of mv own 
Introductions, they must please you. See how many other nurserymen are making you 
this offer every season. 



During the course of many years of inves- 
tigation into the plant life of the world, 
creating new forms, modifying old ones, 
adopting others to new conditions, and 
blending still others, I have been enabled to 
see a great change for the better in the 
plant world. We are now standing upon the 
threshold of new discoveries and new meth- 
ods which shall give us imperial dominion 
over the plant. 

It is a time no more when men of any 
ability think of returning to the old way 
of doing business in the planting of his 
crops. In selecting his seeds and plants he 
now selects the very best, no matter what 
the cost. If his less ingenious neighbor did 
not follow the twentieth century way a few 
years ago, he is now led in the light by the 
difference in the neighbor's bank account 
and his own and has now begun to sit up 
and take notice. Man can no more afford 
to plant common plants and seed at this 
day than he can afford to go back and get 
the old wooden plow, the wooden cultivator 
that our ancestors used hundreds of years 
ago and till his crop with them. Civiliza- 
tion demanded the change. Our population 
is growing rapidly. The people must be 
fed, and we are compelled to use new meth- 
ods in order to produce more food to the 

W© must not only produce more fruit, but 
the people demand BETTER FRUIT, We 

There is no such thing as overproduction 
in good food stuffs. There may happen to 
be too much poor trash of a certain product 
on the markets at times to lower the price, 
but never enough GOOD STUFF. Plant only 
the BEST. Grow only the BEST, and keep 
in the PROCESSION. And remember that 
knowledge is power. 

October 17, 1912. 

Express Charges. The reason we advise 
shipment by express is because plants are 
more or less perishable, and the quickest 
transportation is best for satisfactory results. 
And then express companies allow a re- 
duction of 20 per cent from the regular mer- 
chandise rate on plants, bulbs, etc., and bill 
the shipment at the number of pounds 

Approximate Weight of Plants. Approxi- 
mate weight of orders containing assorted 
varieties packed for shipment is: 

1,000 plants, 20 pounds; 2,000 plants, S.^ 
■pounds; 5,000 plants, 80 poundsi; 10,000 
plants, 150 pounds. 

Then to determine the probable express 
charges inquire of your agent for the mer- 
chandise rate to Salisbury, Md., from which 
deduct 20 per cent, and figure according 
to the approximate weights. 

New Orleans, Oct. 21, 1910. 
Messrs. E. W. Townsend & Co., 
Salisbury, Md. 
Gentlemen: The strawberry plants which 
you so kindly sent me arrived in splendid 
condition and I am satisfied that I shall 
not lose one. 

I have never seen such strong and beau- 
tiful plants and if I am successful in rais- 
ing some fine large berries you will hear 
from me and my friends, as it will give me 
pleasure to make the proper return for 
your courtesy. Yours truly, 



Gents: Plants arrived O. K. and on time. 
Finest plants I ever saw and got the best 
count. You will get an order from my 
neighbor in a few days. 


Smithfield, Va. 

Somerset, Pa., April 30, 1913. 
Mr. E. W. Townsend, Dear Sir: Here is 
another order for plants. I must say that 
the plants that you sent to my father and 
myself were the best we have ever gotten 
from anyone. I got 3,000 from Michigan, 
but it would take three or four of them to 
make one of j^ours, 

(Signed) PARK F. COLEMAN. 

Easton, Md., April 14, 1913. 
Mr. E. W. Townsend, Salisbury, Md. 

Dear Sir: The plants you sent me the 
other day received in good condition. Thanks 
for your promptness. PETER MATH. 

Newcastle, Ky., April 15, 1913. 
Mr. E. W. Townsend. 

Dear Sir: I received the strawberry 
plants. I have set them out and they are 
doing fine. They are the finest plants I 
ever saw, all of which are well rooted. I 
thank you for prompt delivery and generous 
good count. Yours, W. I. KELLEY. 

Mollie, N. C, July IS, 1913. 
Mr E. W. Townsend. 

Dear Sir: Pleas© send me another cata- 
log if you have anj* on hand. I received 
the plants I ordered from you in fine shape 
and they are doing well. I expect to put 
in a large order with you next season. Hope 
you good success. Yours truly, 


Lakeland, Fla., Feb. 26, 1913. 
Mr. E. W. Townsend. 

Dear Sir: I received the strawberry plants 
O. K. Strictly fine; fine count; I am well 
pleased. Looking well in the patch. 


Tennessee, April 10, 1912. 
Thanks for the fine plants you sent me 
in last order. Please rush the enclosed or- 
der. R. M. KINGSLEY. 
Plant City, Fla. 

E. W. Townsend. 

Salisbury, Md. 
Dear Sir: Plants came on time and fine. 
Thank you. Respectfully, 



April 10, 1912. 
Received Missionary plants in fine condi- 

Dear Sirs: 

Plants O. K. Good count; well 
W. F. THORNTON, Texas. 

Polk Co., Fla., Feb. 5, 1913. 
E. W. Townsend, Salisbury, Md. 

Dear Sir: Your plants are entirely sat- 
isfactory here. Best plants that come in 
this section. Yours truly, 




Do You Know 

That you are not treating your children fairly if you do not grow fall-bearing straw- 
berries. I am headquarters for the fall-bearing sorts, one of the oldest and largest growers 
of them in the United States. If you want nothing else from this catalog, let me send 
you my family collection — 500 plants that will bear fruit almost continuously from early 
spring until late in the fall, all for $5.00 prepaid to you. This is one of my best offers 
and one that is pleasing my customers. 

100 fall bearing plants included in this collection. 

In selecting a site for your berry patch, it is best to select a place that has been 
grown to some leguminous crop the season before, such as cowpeas, tomatoes or potatoes, 
as plants do much better when set in this kind of soil. Never set plants over a sod if it can 
be helped. If your land is roily or hilly, select the southern side. Most all commercial 
growers prepare their land for their berry fields a season in advance by planting such crops 
as mentioned above, for to have the best of success in berry growing it is essential to have 
the land rich with plant food. Any ordinary soil when properly manured and worked will 
grow good berries. In other words, land thajt will grow good corn, potatoes or 
tomatoes will gXpw good berries. In preparing the land before setting plants it 
should be thoroughly plowed to a depth of at least eight inches. This is pref- 
erable in the fall. Again in the spring (when plants are set in spring) then thoroughly 
harrowed and leveled with drags, until the surface is entirely level. For field planting I 
advise rows forty-two inches apart, setting plants twenty-four inches in row usually is suf- 
ficient with most varieties. Some sorts will give a good matted row when set even thirty 
inches apart, better than others when set fifteen inches. Select for your earlier sorts the 
highest of your land where you desire to plant, as the early varieties will usually do better 
on this kind of soil than the later ones. Most late varieties that have dome to my attention 
do better on low, springy soil when it is well drained. In setting plants we use a small gar- 
den trowel or dibble, making plenty of room to get the roots down straight and flattened 
out in fan shape; pressing the ground firmly around the plants, setting the plant as near as 
possible as it came from the ground. 

Too deep or too shallow setting will greatly hurt your crop. Plants should be worked 
with a small tooth cultivator, giving shallow cultivation almost as soon as they are set. In 
ten days from time they are set they should be given a hand cultivation with the hoe, work- 
ing very shallow. Often and shallow cultivation should continue as long as the grass 
grows, and in the East with us we usually work them with the horse cultivator well up in 
the fall months, especially if the season is a dry one. 

Preparing and working out the old beds for the second crop, this should be done, or 
commenced immediately after the last fruit is picked from the vines. Start by mowing- 
off all growth that has accumulated and a portion of the vines. If there should be much 
growth it is best to burn same on the patch, catching a dry day when the wind is blowing 
strong down the rows, so as the fire will soon sweep over the patch. This will destroy all 
insects that might have accumulated in the late vines and growth. If the vines cannot be 
burned successfully they should be hauled from the field. The rows should then be bar 
plowed, leaving the beds about eight to ten inches wide, throwing the furrow in the mid- 
dle. The old mother plants and lots of the new ones should be cut out at once and dragged 
from the beds. The five-tooth cultivator should then be run down the rows and the mid- 
dles thoroughly worked up, and a great many growers after running down the row with 
the cultivator run across the rows, dragging new earth over the crowns of the plants, caus- 
ing them to take on new roots and bringing out new crownj. The old patch should be fre- 
quently worked and hoed same as the new patch until late in the fall. Two seasons is 
long enough for the strawberry to stand, as it costs more to work out the old beds than to 
work the new. For this cause I prefer planting anew. Plants should not be set in the 
same plot for at least four years. 

One of the most important things in growing strawberries is the selecting of plants, 
for your success depends on the quality of the plants set. Usually good plants cost a trifle 
more than the ones that you can pick up around your neighborhood, which are often mixed, 
run-down runts, having been taken from the middle of the rows for generations, and in 
many cases are almost barren. It costs no more to work the patch, when set to the best 
THOROUGHBRED plants, than it does when set to the poor field-grown plants, and the 
THOROUGHBREDS will often double and treble the quantity of fruit per acre, and fruit 
that will sell on your markets for double. The up-to-date fellows of today are for growing 
only the best and they find that it pays them the best. 

One more word in regard to setting the plants and I will close the subject. If you 
should pick for your main variety one with an imperfect blossom, I recommend setting two 
perfect blossom sorts with it instead of one as is usually done, especially so if the variety 
is midseason or late. 

My reason for this is for the imperfect one to catch all the pollen necessary to make its 
full crop, which it has to- depend upon for the making of the crop of perfect-shaped berries. 
Where I have tried this method I have always had the best of success. For instance, take 
the old Sample variety which is late, and imperfect. I would set four rows of Sample and 
on one side I would set Parson's' Beauty or Dunlap; the other side, one row of Mascot or 
some variety equally as late as the Sample, and so on across the patch. 

I trust that the foregoing will be of some use to some of my customers, new beginners 
especially, for I am asked the above questions hundreds of times* during the year and manv 
times it is not convenient for me to answer promptly. IMost of the old growers have their 
own way and work out their own salvation, which many times is the best. 

I find in traveling through the country that there are many different ways in forming 
strawberries, and I also find that a variety that is good in one locality is not always good 
In another, 



Growing strawberries is a pleasant and profitable position, in fact the most profitable of 
■any business I know of when carried out in the proper way. And the business needs all the 
thought, care and attention that can be given it, to make it the success that it deserves. 
I have received letters from my friends saying that they had made as high as $1,000 per 
acre clear profit in a season from their berry fields. I have even done as well myself a 
few times, and it is not unusual to get $400 to $500 from an acre when the best THOR- 

The beauty is that there is always a demand for big red berries. 

Townsend's Thoroughbred Plants Grow Big Red Berries 

That is what everybody says; it must be so. They send across the continent for them 
every season. There must be a reason. 

One of Our Local Papers. 

There is no section of the country so suit- 
able in soil and climate for the successful 
raising of strawberry plants and melons 
seed as that surrounding Salisbury, and 
when this business is in the hands of a 
man who was brought up on a berry farm, 
has made the cultivation of them a life 
study and has succeeded in originating the 
best varieties now on the market it has 
reached its highest state of perfection. 

At the beautifully situated and highly 
cultivated farm of. Mr. E. W. Townsend, 
near Salisbury, can be seen the ideal place 
for the raising of plants for shipment, and 
lie has succeeded by supplying only the best 
of growers in building up a business with 
the most careful and discriminating planters 
that has extended to every part of the 
country. His plants are not experiments, 
but have splendidly stood the test of time 
and produce berries which for yield to the 
acre and delicacy of flavor are not to be 
equaled. On his farm Mr. Townsend raises 
over seventy-five varieties adapted to every 
soil and climate where berries are grown. 
Some of the plants which have had the 
largest sales and are most in demand by 
•experienced growers are the "Climax" and 
"Missionary," both early bearers, and the 
"Chesapeake," a late berry which has 
proved very popular. The "Autumn" and 
•"Pan-American" are two varieties that will 
grow anywhere and bear from the last 
'days of August until Jack Frost puts in an 

Mr. Townsend is a recognized authority 
in a section where nearly everyone has 
more than an average knowledge of plants. 

I want to say to the grower who has never 
"had plants from us that no other nursery 
-exercises more care to serve customers sat- 
isfactorily, while better stock than ours 
•cannot be bought. 

Let us show you what we can do. Our 
business methods will please you, while 
the quality of our stock v/ill be far beyond 
Tour expectations. 

We know how to grow THOROUGHBRED 
STOCK. We use the same methods in grow- 
ing our THOROUGHBRED plants. Like be- 
gets like, same in plants as in stock. Better 

-pay ten dollars for one thousand plants of 
thoroughbred stock than set one thousand 
common field-grown plants if they are given 
to you. The kind of saving that you save 

•on the common stock is not to your liking. 

"When you deal in common stock, this sav- 
ing, I think, is added to the wrong side of 
your ledger. Our plants are cheap enough 
in price. We do not think that we will have 
any falling out about the price. Thanking 

-you in advance for a trial order. 

That has become well known to a great 

many growers throughout the entire coun- 
try, is that plants and trees that are grown 
in the East along the Atlantic coast are a 

-great deal more hardy and seem to do much 

"hetter than the same variety of trees and 

plants that are grown inland or in the North 
or West. The cause of this fact is largely 
attributed to the nearness to the ocean, 
where we get the strong salt breeze con- 
tinuously throughout the year. 

Our winters are mild, our summers are 
long and lovely. Our fall is almost as mild 
as the summer in the North. In such a 
climate where the air is pure all the time, 
there is but very few insects that trouble 
our growing plants. The winters being mild 
we are not obliged to mulch our plants, 
thus they get that hardiness that goes with 
them when they are being transplanted and 
shipped to the distant states. The soil and 
climatic conditions being just right in the 
East for growing strawberry plants and 
trees, has caused the eastern shore of Mary- 
land to be rightly named the GARDEN 
SPOT OF THE WORLD. I wish to im- 
press this fact on the mind of each grower 
that receives this catalog, and would kindly 
insist on his dividing his order this season 
if he has been growing Northern -grown 
plants. Some of my customers write me 
that it pays them well to send their or- 
ders to me even if they have to send across 
the continent. Another proof of the fact 
is that I have never lost a Northern or 
Western customer that I know of. Once 
using Eastern-grown thoroughbred plants 
they always use them. 

A northern New Yorker says: "I am sur- 
prised the way your plants done here. I 
was told that Eastern -grown plants would 
not do well for me. I find them far the 
best plants I have ever grown and fruited. 
Shall use no other." 

A customer in Connecticut says: "Your 
plants done better here than any ever seen 
in this part of the country before. As you 
know, I only had a small patch, but I could 
hardly get enough help to keep the berries 
off as fast as they needed picking. Send 
me another lot just as good and the same 
varieties you sent before. My neighbors 
are going to send to you for plants in a 
few days." This was the first trial with 
Eastern-grown plants. This happened seven 
years ago and I've received orders regular 
since from Wilton, Conn. 

Of all fruits, the strawberry is one of the 
most variable in its behavior, in different 
localities and under changed conditions. A 
variety may succeed in one place and fail 
in another place even in a closely related 
territory. I therefore suggest that each 
grower set aside a limited space for this 
purpose, making it a point to test a num- 
ber of the newer varieties that come out 
each season, thus enabling himself to judge 
which varieties are best before setting his 
large fields. To discover the variety that 
is most adapted to your climate and soil 
must mean much to you and will many 
times pay you for the extra expense in se- 
curing these new varieties and the grow- 
ing of them. The growing and watching the 
behavior of the different plants is a source 
of pleasure for the whole family. 



A Few of Our Many Satisfied Customers 

Evansville, Tenn., Dec. 9, 1910. 
E. W. Townsend & Co. 

Dear Sirs: Yours of the 5th to hand. I 
will give you a list of names that I know 
are going to set berry plants. I could give 
you 150 names of growers, but three-quar- 


ters of them might not set any. My plants 
that I bought of you last spring are simply 
fine. I have a full row and several plants 
in the middles. Everybody that has seen 
it says it is the finest patch in the county. 
It is surely a good advertisement for your 
nursery. But it is a hard matter to get 
people here to spend a little more money 
and get first-class plants. I will have a 
few plants to sell and maybe I can sell 
some for you. I will if I can. Mail your 
catalog as soon as ready. Yours truly, 


Griffin, Fla. 
Dear Sir: The 10,000 plants came to hand 
in fine shape. I think they are the finest 
I ever saw shipped out. I shall take pleas- 
use in doing business with your house 
in the future, and shall advise my friends 
to order from you when they want some- 
thing good. 


Letters like the above are very encourag- 
ing to me and always make me strive to 
even better things. E. W. T. 


Dear Sirs: I need plants bad. Send me 
the following varieties: 2,000 Superiors and 
4,000 Parsons Beauty. I advised S. O. 
Smith to send to you for his stock. Mr. 
Smith's plants are fine; they arrived Mon- 
day. I told him we had found a better 

place to buy than . Rush order please^ 



Harriman, Tenn., Dec. 2, 1909. 
Dear Sir: Received your shipment of 
strawberry plants today. They came in fine 
shape and we have been setting them to- 
day. Am well pleased with them. You 
certainly gave us a liberal count. 
Yours truly, 


Messrs. R. Pruett & Son, Kentucky, write 
April 19, 1910: 

Gentlemen: The plants came to hand O. 
K. and opened up fine, the best I ever 
bought, and I have bought from several 
firms. I thank you for your promptness in 
getting my order off and will give you my" 
future orders. Very respectfully. 



Accomac Co., Va. 
Strawberry plants received O. K. 


Kissimmee, Fla., May 6. 1912. 
Received plants in good condition; doing, 
fine. L. M. WILLIAMS. 


Mr. E. "W. Townsend, Salisbury, Md. 

Dear Sir: I wish to acknowledge for the 
station the receipt of package containing 
plants of five varieties of strawberries which 
arrived in good condition. 

Very truly yours, 
Foreman in Horticulture. 


Turkey, Fla., March 20, 1911. 
Dear Mr. Townsend: I received the plants 
O. K. Strictly fine; best T ever bought. I 
want you to send my neighbor your cata- 
log. Allow me to thank you for the extras. 
Will order from j'^ou whenever I want more 
plants. S. J. JOHNSON. 

North Carolina, March 14. 
Dear Sir: I have been buying plants from 
you for over ten years. Have always got 
good stock and they seem to get better 
every year. I lead all my neighbors in 
growing good berries except some that got 
their plants from you. Please ship the en- 
closed order about Ai;ril 1st. 


Polk Co., Fla., Jan. 23, 1918. 
E. W. Townsend, Salisbury, Md. 

Dear Sir: Enclosed please find Money 
Order for $6.25 for which send me 2,000 
Mitesionary and 500 Klondyke plants at 
once. The plants I received from you a few 
days ago were fine and all that a man 
could ask for in quality and quantity. 
Yours truly, 

Wauchula, Fla., April 14, 1910. 

Gentlemen: I received my plants yester- 
day and they were in good order and' fine 
plants, too. W. S. SHELTON. 

P. S. Send me book on S. B. Culture. 

Norfolk Co., Va., April 8, 1912. 
The strawberry plants came to hand O. K. 
Thanks for liberal count. The Missionary 
is our leading berry here. 


When making up your orders please give 
me a chance to bid on same. This is my 
specialty, filling large orders. I am now 
filling orders regular each season for the 
largest associations in the United States. 
I can handle yours if you will give me the 
order in time. 

We can dig, pack and ship out 500,000 
plants daily when the weather is favorable. 

We pack so as to reach you safely. 
If your order is large enough we pay the 

I personally inspect every shipment. 

I have the thoroughbred stock that will 
please you. 

I want your order. I want it early. 

Samples furnished association managers 

' k M 





Early Ozark 

Remember, thoroughbred plants from the 
Eastern Shore will live and grow big crops. 
They are winter hardened; nothing like 



Ashville, Ohio. 
Gents: I have received my plants O. K. 
They were nice and fresh as when dug from 
the ground when they arrived. Please send 
me one of your catalogs next spring, as I 
wish to get some more plants then. 
Yours respectfully, 

Plant Gity, Fla., Feb. 26, 1913. 
Mr E. W. Townsend. 

Dear Sir: I received plants Monday, the 
24th, in splendid condition and with the 
finest roots I ever saw on plants. Please ac- 
cept thanks for promptness in filling my 
order. Respectfully, 


Lakeland, Fla., Jan. 23, 1912. 
Mr. E. W. Townsend. 

Dear Sir: Will say that I am well pleased 
with the plants bought of you last season. 
1 enclose another order; also am sending 
names of my friends. 


Mr. J. R H. Hilton, Knoxville, Tenn., and 
Atmoure, Ala., writes that my Missionary 
is doing well in Alabama; also Tennessee. 
Plants were fine; never lost a plant. Mr. 
Hilton is one of the largest fruit growers 
in the United States. 

Mr. R. L. Cooper of Durant, Miss., presi- 
dent of Bank of Durant, writes: Your 
plants are very fine and giving our growers 
perfect satisfaction. Strongest and best- 
I'ooted plants I ever saw. 

Balto Co., Md., April 15, 1912. 
Received the plants in fine condition. 

Strictly fine plants. 

Litchfield, Conn., April 22, 1913. 
The order received O. K. Plants strictly 
fine, as you stated. Here is another order. 


Fruit & Truck Growers Assn., Pasadena, 

Texas, March 12, 1913. 
Mr. E. W. Townsend. 

Dear Sir: The shipment of plants you 
made on the fifth arrived on the tenth in 
fine condition. Will say without fear of 
being contradicted that thej^ were consider- 
ably the best plants received at Pasadena, 
Texas, this season. I could have bought 
plants from $0.70 to $1.00 per 1,000 cheaper, 
but am now shaking hands with myself that 
I bought of Townsend. 


Griffin, Fla., March 7, 1913. 
Plants came in fine shape. Could not be 
better. They were Avell graded, strong, 
healthy looking and all living fine. 


Sydney, Fla., April 3, 1913. 
Dear Sir: Enclosed find M. O. for plants. 
My neighbor bought plants from another 
nursery and after they were set they showed 
disease. Seeing the plants I purchased from 
you, which are doing fine, he asked me to 
send you an order for him. I hope you will 
be able to fill same promptly, as your plants 
are the best that come here. 

W. F. ROSS. 

Millington, Md., April 2, 1913. 
Dear Sir: Plants received in fine condi- 
tion, and are nice, strong, healthy plants. 

Durant, Fla., March 13. 
Dear Sir: Plants expressed to Mrs. Scruggs 
are strictly fine. I am well pleased. 


Knights, Fla., March 13. 
Plants arrived in fine condition. Fine 
plants. J. COLLINS. 

Green Cove Springs, Fla., March 13, 1913. 
Dear Sir: The plants I bought from you 
last season proved so fine I am sending you 
another order for your offering "E." 
Respectfully yours, 


Plant City. Fla., April 14, 1913. 
Mr. E. W. Townsend. 

Dear Sir: Enclosed find M. O for plants. 
I was going to grow plants from my own 
beds, but after seeing your plants growing 
at a friend's, concluded that it would pay 
me to' order from you, as his are the finest 
strawberries I have ever seen. 


Polk County, Fla. 
E. W. Townsend. 

Dear Sir: Enclosed find check for more 
plants. You certainly are furnishing me 
with fine stock. Yours very truly, 


Kathleen, Fla. 
Mr. Townsend: Your Missionary plants 
cannot be beat in this state. I was the 
first man to grow them here. They seem 
to get better all the time. W. D. HARP. 
(Fine ice) 

Stark, Fla., March 17. 
I received the plants from you several 
weeks ago in good condition, and set them 
out. Have not lost one of them out of 
2,000. Yours, 


I please over 99 per cent 

of my customers every 

year. I believe I can 

please you. 


Table of Contents 


Amanda 14 

Americus 16 

Aroma 13 

Asparagus Roots 19 

Autumn 17 


Baltimore 7 

Barkley 17 

Barry more 14 

Beginning of 20th Century Ideas 1 

Bethel 14 

Black Beauty 18 

Brandy wine 18 

Bubach 14 

Buster 14 


California Privet 19 

Cantaloupe Seed 22 

Cardinal 14 

Chesapeake 18 

Chipman 8 

Climax 6 

Collection Department 21-22 

Cucumber Seed 22 


Darlington 14 

Deacon 14 

Dewberry Plants 19 

Dew Drop 17 


Early Ozark 11 

Early Queen 8 

Ekey 9 

Ernest 17 

Evening Star 14 

Excelsior 6 


Fairfield 11 

Fendall 13 

First Prize 8 

Francis 16 


Gandy 18 

Gem 17 

Giant Hybrids 16 

Glen Mary 13 

Golden Gate 12 

Governor Van Sant 18 

Governor Fort 14 

Governor Rollins 14 


Haverland 11 

Heflin Early 10 

Helen Davis 9 

Highland 9 

Hoffman 10 

Home of E. W. Townsend 1 

How to Select Plants 25 

Hummer 11 


ImprOAT^ed Marshall —.... 13 

Imp. Lady Thompson 9 

Iowa 16 


Joe Johnson 7 


King Autumn 16 

Klondike 9 


Lady Townsend 6 

Lea 10 


Mammoth Beauty 13 

Maple 9 

Marshall 1^ 


Maryland Prize 17 

Mascot 18 

Meteor 14 

Michael's Early 11 


Nanticoke 9 

New York 1 2 

New Superior 10 

Nick Ohmer 18 

Norwood 13 

Number of Plants Required to Set One 
Acre 23 


Oaks Early 6 

Order Sheets 31-32 

Orem 14 

Oswego 12 

Our Seed Department 22 


Pan-American 17 

Parker Earle 18 

Parson's Beauty 13 

Patagonia 14 

Paul Jones 13 

Perpetual Motion 16 

Pineapple 12 

Preparing for Second Crop 25 

Preparing the Soil 2 

Price List of Everbearing Varieties 19 

Price List of Townsend's Thoroughbred 

Strawberry Plants 20 

Productive 16 

Progressive 16 

Proper Pollination 3 


Rewastico IS 

Roadside 9 

Roosevelt 14 

Ryckman 12 


Salisbury 14 

Saltzer's Late Mastodon 18 

Sample 13 

Satisfied Customers 27-29 

Seed Corn 23 

Selecting a Site 25 

Selection of Plants 2 

Senator Dunlap 10 

Special Offer 4 

Splendid 1 i 

Stevens' Late Champion 18 

St. Louis 11 

Success 9 

Superb 1<> 


Tennessee Prolific 9^ 

The New Race of Strawberries 15-18 

Townsend's Missionary 6 

Townsend's 1^ 

Twilley 14 


Uncle Sam 6 

Uncle Jim 14 


Valuable Information 3-5 

Virginia 10 


Watermelon Seed 23 

Wildwood 13 

Wilkin's Early -11 

Winner 14 

Wm. Belt 12 

W. W. W 14 






Dollars Cento 


TRUE TO NA3IE. While I use every precaution to have all plants, etc., true to name (I believe we come as ne&r 
doing this as any one in the business), I will not be responsible for any sum greater than the cost of the stock 
should any prove otherwise than as represented 

Please write below the names and addresses of any acquaintances or friends who might be 
interested in, or btjyers of, strawberry or other small-fruit plants 



Strawberry Specialist SALISBURY, MARYLAND 

Please forward tc 

R.D. No. 

Postoffice - - P- 

0. Box 



Kxpress Office 


Freight Station 1 

Ship by On or about 19141 

state here how to forward 

Date of Order 1914! 

Please write name and address plainly, and fill all blanks perfectly. Always state how goods shall be sent, attach i| 
price to each article and add up accurately. Make all letters short and to the point, and please do not write letters.! 
on the same sheet with the order. | 




Dollars Cents 

Have you tested the Fall-Bearing varieties? 

Yes or No 


Are you an old or new customer? 

Early in the season I usi 
run out of some of the v 
equally good and as neai 
return your money for ai 

lally have in stock everything listed in this catalogue, but late in the season I frequently 
arieties; therefore, when you order late, please state whether I shall substitute something 
' like the variety ordered as possible, or 
ly stock that I may be out nf. Answer - - — - - — 

Growing Dew-Berry Plants is One 
of My Specialties 

I have every year a large field of these berries grown for my trade. 
The plants are tipped in the month of August and by November 1st are 
well rooted. Next to the Strawberry the Dewberry comes. The illustra- 
tion below shows a field staked in proper shape: the field was in full 
l)loom when photograph was taken. 

Lncretia and Austin are the two leading varieties, and are the only 
varieties grown bj' me. 

Prices — .$1 per 100 plants, $0 per 1.000: 5.000 plants for $25. Less than 
1.0000 lots at 100 rate. 

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A field of Uncle Sam, my favorite of the extra early sorts. 
Should be grown by every grower everywhere. 

Photo showing a section of a row of RING AUTUMN (Everbearing Strawberries). 

Plants set May 1st, 1913, photographed September 2!)th, 1913. Note the 

young layer plants loaded with fruit and blossoms.